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Innovations in pet care products are significantly contributing to the growth of the market. Emerging solutions such as noise-cancelling devices, calming collars, and Innovations anxiety-reducing supplements are gaining popularity for helping pets cope with loud sounds like thunderstorms and fireworks. These products offer effective, non-invasive methods to manage noise anxiety, allowing pet owners to improve their pets' well-being and driving demand for pet noise anxiety solutions. For example, products like weighted vests and calming pheromone diffusers have demonstrated effectiveness in reducing stress in pets exposed to loud noises.
These advancements offer pet owners more options for addressing noise anxiety. As demand for these solutions rises, companies are investing more resources into research and development to meet the evolving needs of pet owners. Combined with the growing pet population and increased awareness of pet mental health, this trend is expected to accelerate the adoption of advanced pet care solutions.
Key players in the industry include Ceva Sante Animale, Feliway, Nestle, Nutramax Laboratories Veterinary Sciences, Nutravet, Orion Oyj, Pet Acoustics, Thunderworks, Vetoquinol, and VetriScience.
U.S. pet noise anxiety industry was valued at USD 562.8 million in 2023 and is anticipated to show considerable growth, fueled by the highest pet ownership rates globally.
The dog segment generated USD 770.9 million in 2023 and is expected to maintain its dominance due to dogs' heightened sensitivity to loud noises, which drives demand for calming solutions.
The global pet noise anxiety industry was valued at USD 1.3 billion in 2023 and is estimated to grow at a 6.3% CAGR from 2024 to 2032, driven by the increasing prevalence of noise-related stress in pets.