Market research reports, consulting: Global Market Insights Inc.
We use cookies to enhance user experience. (Privacy Policy)

Nicotine Pouches Market Analysis

Report ID: GMI8604
   |
Published Date: March 2024
 | 
Report Format: PDF

Download free sample

Nicotine Pouches Market Analysis

Nicotine Pouches Market Size, By Type, 2021 – 2032 (USD Billion)

Based on the type, the market is segmented into flavored and non-flavored. In 2023, the flavored segment accounted for revenue of around USD 4.8 Billion in the year 2023 and is expected to reach USD 20.3 billion by 2032. Flavored nicotine pouches are particularly popular among younger demographics who are drawn to novel and trendy flavor options. Fruity and sweet flavors may attract younger consumers who are less interested in the taste of traditional tobacco. Companies are introducing new and unique flavor combinations to capture consumer interest and stay competitive in the market. For instance, the company ZYN's (Swedish Match) Cool Mint flavor was announced in October 2022 and is available in all of ZYN's nicotine pouch strengths, from Mellow to Extra Strong.
 

Nicotine Pouches Market Revenue Share, By Consumer Group, (2023)

Based on consumer group the nicotine pouches market is segmented into men and women. In 2023, the men segment emerged as the dominant, commanding a market share of around 67% and expected to reach 68% by 2032. Men concerned about the health risks associated with smoking may turn to nicotine pouches as a smoke-free alternative. Nicotine pouches can be easily carried and used on the go without the need for smoking paraphernalia, which in turn anticipates market expansion.
 

North America Nicotine Pouches Market Size, 2021 – 2032, (USD Billion)

The North America region currently holds the largest market share of 37% and expected to reach 39% by 2032. Nicotine pouches are often marketed as a safer alternative to traditional tobacco products like cigarettes because they do not involve combustion or the inhalation of smoke, which is a significant source of harm in tobacco use. The availability of flavors such as fruit, mint, and herbal attract younger consumers who are interested in the taste of traditional tobacco products and more drawn to novel and trendy options, which is driving business landscape.
 

Authors: Avinash Singh, Sunita Singh
Frequently Asked Question(FAQ) :
Why is the demand for flavored nicotine pouches growing?
The flavored segment reached USD 4.8 billion in 2023 and is expected to register an appreciable CAGR from 2024-2032 due to being particularly popular among younger demographics who are drawn to novel and trendy flavor options.
How big is the nicotine pouches industry?
What is the size of the North America nicotine pouches market?
Who are the key leaders in the nicotine pouches industry?
Nicotine Pouches Market Scope

Report Content

Chapter 1   Methodology & Scope

1.1    Market scope & definitions

1.2    Base estimates & calculations

1.3    Forecast calculations

1.4    Data sources

1.4.1    Primary

1.4.2    Secondary

1.4.2.1   Paid sources

1.4.2.2   Public sources

Chapter 2   Executive Summary

2.1    Industry 3600 synopsis, 2018-2032

Chapter 3   Industry Insights

3.1    Industry ecosystem analysis

3.1.1    Factors affecting the value chain

3.1.2    Profit margin analysis

3.1.3    Disruptions

3.1.4    Future outlook

3.1.5    Manufacturers

3.1.6    Distributors

3.1.7    Retailers

3.2    Technology & innovation landscape

3.3    Key news & initiatives

3.4    Regulatory landscape

3.5    Impact forces

3.5.1    Growth drivers

3.5.1.1   Rising popularity of smoke-free alternatives to tobacco products

3.5.1.2   Health consciousness

3.5.1.3   Variety of flavors and strengths

3.5.2    Industry pitfalls & challenges

3.5.2.1   Regulatory uncertainty

3.6    Growth potential analysis

3.7    Porter’s analysis

3.8    PESTEL analysis

Chapter 4   Competitive Landscape, 2023

4.1    Introduction

4.2    Company market share analysis

4.3    Competitive positioning matrix

4.4    Strategic outlook matrix

Chapter 5   Market Estimates & Forecast, By Type, 2018-2032 (USD Billion) (Million units)

5.1    Key trends

5.2    Flavored

5.2.1    Mint

5.2.2    Fruit

5.2.3    Herbal

5.2.4    Others (wintergreen, coffee, sweeteners, etc)

5.3    Non-Flavored

Chapter 6   Market Estimates & Forecast, By Nicotine Content, 2018-2032 (USD Billion) (Million units)

6.1    Key trends

6.2    Up to 5 MG

6.3    5MG - 10MG

6.4    Above 10MG

Chapter 7   Market Estimates & Forecast, By Category, 2018-2032 (USD Billion) (Million units)

7.1    Key trends

7.2    Tobacco-Free

7.3    Synthetic nicotine

Chapter 8   Market Estimates & Forecast, By Consumer Group, 2018-2032 (USD Billion) (Million units)

8.1    Key trends

8.2    Men

8.3    Women

Chapter 9   Market Estimates & Forecast, By Distribution Channel, 2018-2032 (USD Billion) (Million units)

9.1    Key trends

9.2    Online

9.2.1    E-Commerce

9.2.2    Company website

9.3    Offline

9.3.1    Specialty vape shops

9.3.2    Other retail stores

Chapter 10   Market Estimates & Forecast, By Region, 2018-2032 (USD Billion) (Million units)

10.1    Key trends

10.2    North America

10.2.1   U.S.

10.2.2   Canada

10.3    Europe

10.3.1   UK

10.3.2   Germany

10.3.3   France

10.3.4   Italy

10.3.5   Spain

10.3.6   Rest of Europe

10.4    Asia Pacific

10.4.1   China

10.4.2   India

10.4.3   Japan

10.4.4   South Korea

10.4.5   Indonesia

10.4.6   Malaysia

10.4.7   Rest of Asia Pacific

10.5    Latin America

10.5.1   Brazil

10.5.2   Mexico

10.5.3   Rest of Latin America

10.6    MEA

10.6.1   South Africa

10.6.2   Saudi Arabia

10.6.3   UAE

10.6.4   Rest of MEA

Chapter 11   Company Profiles

11.1    22nd Century Group - Moxy

11.2    Black Buffalo Inc. - Black Buffalo

11.3    British American Tobacco (BAT) - Lyft

11.4    GN Tobacco - White Fox

11.5    Japan Tobacco International (JTI) - Nordic Spirit

11.6    Kretek International - Dryft

11.7    NGP Empire - Killa

11.8    Philip Morris International

11.9    R. J. Reynolds - Velo

11.10    Redwood - ZERO

11.11    Rogue - Rogue

11.12    Skoal - VELO

11.13    Swedish Match - On!

11.14    Swedish Match - ZYN

11.15    Turning Point Brands - UPROAR

Authors: Avinash Singh, Sunita Singh
Buy Now
$4,123 $4,850
15% off
$4,280 $5,350
20% off
$5,845 $8,350
30% off
    Buy now
Premium Report Details

Base Year: 2023

Companies covered: 15

Tables & Figures: 380

Countries covered: 23

Pages: 320

Download Free Sample

Top