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The market are experiencing significant shifts driven by technological advancements and changing consumer preferences. A notable trend is the increasing adoption of robotic and autonomous machines, reflecting a growing demand for convenience and automation in lawn care. According to the Outdoor Power Equipment Institute (OPEI), sales of robotic mowers increased by 15% in 2022, indicating a strong consumer interest in these innovative solutions.
Sustainability concerns are fuelling a rising interest in eco-friendly equipment. Battery-powered tools and water-efficient systems are gaining traction among environmentally conscious consumers.
Consumers face significant challenges due to the high maintenance costs tied to advanced lawn and garden equipment. Devices like robotic mowers and electric machines demand regular service, battery swaps, and software updates. Such needs drive up the total cost of ownership, especially for homeowners lacking the expertise or resources for adequate upkeep. As a result, these heightened maintenance expenses could deter prospective buyers, hindering the broader acceptance of these advanced technologies, even with their promised long-term advantages.
The global lawn and garden equipment industry was valued at USD 38.9 billion in 2023 and is projected to grow at a 6.4% CAGR from 2024 to 2032, driven by the rise in urban gardening and landscaping initiatives.
The U.S. lawn and garden equipment market was valued at USD 8.1 billion in 2023 and is anticipated to grow at a 6.6% CAGR from 2024 to 2032, supported by a large base of homeowners with expansive lawns and a strong DIY culture.
The lawn mowers market reached USD 11.6 billion in 2023 and is expected to grow at a 6.8% CAGR from 2024 to 2032, fueled by the essential need for lawn maintenance in both residential and commercial sectors.
Key players in the industry include Ariens Company, Briggs & Stratton Corporation, Deere & Company, Falcon Garden Tools, Fiskars Group, Honda Motor Co., Ltd, Husqvarna Group, Koki Holdings Co., Ltd, Kubota Corporation, and Makita Corporation.