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The global market is moderately fragmented. Prominent players, including Deere & Company, Husqvarna Group, The Toro Company, Briggs and Stratton, and Stanley Black & Decker, command a market share of approximately 35-40%.
The market are characterized by intense competition, with manufacturers vying for market share through product innovation, sustainability initiatives, strategic pricing, and superior customer service. Companies are increasingly developing eco-friendly and energy-efficient products, such as electric and robotic mowers, to address growing environmental concerns. Technological advancements, particularly in smart lawn care solutions, play a crucial role in product differentiation.
Major players operating in the lawn and garden equipment industry are:
The global lawn and garden equipment industry was valued at USD 38.9 billion in 2023 and is projected to grow at a 6.4% CAGR from 2024 to 2032, driven by the rise in urban gardening and landscaping initiatives.
The U.S. lawn and garden equipment market was valued at USD 8.1 billion in 2023 and is anticipated to grow at a 6.6% CAGR from 2024 to 2032, supported by a large base of homeowners with expansive lawns and a strong DIY culture.
The lawn mowers market reached USD 11.6 billion in 2023 and is expected to grow at a 6.8% CAGR from 2024 to 2032, fueled by the essential need for lawn maintenance in both residential and commercial sectors.
Key players in the industry include Ariens Company, Briggs & Stratton Corporation, Deere & Company, Falcon Garden Tools, Fiskars Group, Honda Motor Co., Ltd, Husqvarna Group, Koki Holdings Co., Ltd, Kubota Corporation, and Makita Corporation.