Lawn and Garden Equipment Market Analysis

Lawn and Garden Equipment Market Analysis

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Based on product type, the market is classified into blowers, chain saws, cutters & shredders, tractors, lawn mowers, sprinkler & hoses and others (pruners, diggers, etc.). Lawn mowers dominated the market in 2023, acquiring a market of USD 11.6 billion and are expected to grow at a CAGR of 6.8% during the forecast period from 2024-2032. Lawn mowers represent a substantial segment of the market, contributing significantly to overall sales. Residential and commercial sectors drive the demand for both push and riding mowers, as these machines remain essential for lawn maintenance. The market's growth is further propelled by technological advancements, including the introduction of battery-powered and autonomous mowing solutions.
 

Based on distribution channel, the lawn and garden equipment market is segmented into online and offline. The offline distribution channel dominated the market in 2023 by acquiring a market share of 64.5% and is expected to grow at a CAGR of 5.9% during the forecast period from 2024-2032. Despite the digital revolution in retail, offline distribution channels maintain a strong foothold in the market. Department stores, specialized retail outlets, and garden centers continue to serve as primary points of sale, offering customers the opportunity to inspect products firsthand and benefit from expert advice. This tactile experience and personalized service contribute to the sustained dominance of offline channels, even as online sales gradually increase their market share.
 

U.S. accounted for USD 8.1 billion of market in 2023 and is expected to grow at a CAGR of 6.6% during the forecast period from 2024-2032. The United States maintains a preeminent position in the global lawn and garden equipment market, primarily due to its extensive base of homeowners with large lawns and a deeply ingrained do-it-yourself (DIY) ethos. The nation's high standards for lawn maintenance drive substantial demand for sophisticated products, including robotic mowers, riding mowers, and environmentally conscious equipment.
 

North America: The United States maintains a dominant position in the global market, primarily due to its extensive base of homeowners with large lawns and a deeply ingrained do-it-yourself (DIY) ethos. The nation's high standards for lawn maintenance drive substantial demand for sophisticated products, including robotic mowers, riding mowers, and environmentally conscious equipment.
 

Similarly, Canada also occupies a significant position in the lawn and garden equipment market, with consumer preferences shaped by the country's diverse climatic conditions, particularly in regions experiencing prolonged winters and abbreviated growing seasons.
 

Europe: The Europe market with a market share of around 24.7% in 2023 and anticipated to grow with a CAGR of around 6.5% during the forecast period. The European market has established itself as a pivotal region, characterized by robust demand for efficient and sustainable products across numerous countries.
 

In terms of country, Germany market expressing notable growth rate of around 7% in 2023. Germany distinguishes itself as a frontrunner in the lawn and garden equipment market. Renowned for its emphasis on superior engineering and sustainable product development, Germany leads the continent in the adoption of cutting-edge lawn care technologies, particularly robotic mowers and electric-powered tools.
 

Asia Pacific: The APAC market with a market share of around 21.6% in 2023 and anticipated to grow with a CAGR of around 6.7% during the forecast period. The Asia Pacific region is witnessing substantial growth in the lawn and garden equipment sector, driven by rapid urbanization, increasing disposable incomes, and a heightened focus on home and garden aesthetics.
 

In terms of country, China market expressing notable growth rate of around 7.1% in 2023. China has established itself as a dominant force in the market. This prominence is attributed to its vast population, rapidly expanding urban centers, and a growing enthusiasm for residential gardening.