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Electric Shavers Market Size
The global electric shavers market size was valued at USD 11.89 billion in 2023 and is estimated to grow at a CAGR of over 4.5% from 2024 to 2032. In 2023, China led the Asia Pacific region with a revenue of USD 1.30 billion. As grooming and personal hygiene awareness grows, especially among tech-savvy individuals, electric shaver manufacturers see a big opportunity. Chinese consumers want modern grooming tools. Brands are responding with products featuring smart technology, customizable settings, and multifunctional designs. This innovation helps brands meet consumer needs and capture a larger market share in China's growing grooming market.
E-commerce has significantly boosted the market by allowing consumers to easily buy electric shavers directly from trusted manufacturers, often at discounted prices. Online platforms offer strong customer support and hassle-free return options, increasing customer trust. This mix of convenience, affordability, and reliable service enhances consumer confidence, driving the growth of the market.
How big is the electric shavers market?
The market size of electric shavers reached USD 11.89 billion in 2023 and is estimated to grow at a 4.5% CAGR from 2024 to 2032, driven by rising awareness of personal grooming and hygiene.
How much is the Asia Pacific electric shavers market worth?
The Asia Pacific market was valued at approximately USD 4.07 billion in 2023 and is expected to reach USD 6.27 billion by 2032, fueled by the region's large population, growing e-commerce, and rising disposable incomes.
What is the size of the cordless electric shavers industry?
The cordless segment held a dominant market share of 65% in 2023, led by their convenience and portability, making them ideal for busy individuals and frequent travelers.
Who are the major players in the electric shavers industry?
The key players in the industry include Andis, Braun, Conair, Hattekar, Havells, Manscaped, Panasonic, Philips, Remington, Runwe Pro, Sencor, SweetLf, Vega Professional, VGR, and Wahl.