Sodium Lauryl Sulfate Market size to be worth over $800 million by 2027

According to a new research report by Global Market Insights Inc., the global Sodium Lauryl Sulfate Market size is expected to cross USD 800 million by 2027.
 

Increasing demand for personal care products across the globe and the rapidly growing middle-class population specifically in Asia Pacific and Latin America owing to the increasing awareness of maintaining hygiene and living standards among the growing middle-class population will proliferate sodium lauryl sulfate market growth.
 

The personal care products are likely to exhibit low to moderate growth as sodium lauryl sulfate is often used as an emulsifier to stabilize and thicken the solution. Consumer preferences are shifting toward diverse applications such as anti-aging and sun protection products that are gaining popularity owing to concerns about the harmful effects of exposure to sunlight and to preserve a youthful appearance.
 

Cosmetics & personal care products are used by consumers as a part of their daily health & hygiene regimes and to improve the quality of their lives. Factors including increasing disposable incomes, demographic developments, and changing consumer preferences will collectively augment the sodium lauryl sulfate market size. Additionally, consumers are leaning toward liquid & dry laundry detergents, cleansing agents, and powders.
 

Manufacturing companies are developing household detergents to comply with hard and cold-water washing. Large-scale manufacturers are actively engaging in making a significant presence in emerging economies as they offer additional scopes to the industry owing to a high-income level and low level of competition from domestic manufacturers. All these factors will result in sustainable market growth in the coming years.
 

The recent COVID-19 pandemic has positively impacted the industry growth owing to rising demand for personal hygiene products and household detergents & cleaners across the globe Nevertheless, low to moderate toxicity of SLS products is considered harmful to the environment, which may hamper the overall sodium lauryl sulfate market growth in the coming years.
 

Browse key industry insights spread across 140 pages with 151 market data tables & 21 figures & charts from the report, “Sodium Lauryl Sulfate Market Size, By Product (Liquid, Dry [Powder, Needles, Granules]), By Application (Dish Washing Liquids, Household Detergents & Cleaners, Industrial Cleaners, Personal Care Products), Industry Analysis Report, Regional Outlook, Growth Potential, Price Trend, Competitive Landscape & Forecast, 2021 - 2027”, in detail along with the table of contents:
https://www.gminsights.com/industry-analysis/sodium-lauryl-sulfate-SLS-market
 

Liquid SLS is likely to gain popularity over the forecast period

Liquid SLS was valued at more than USD 120 million in 2020 and is expected to grow at a significant rate in the coming years. Owing to the lower concentration of active matter, liquid SLS is more desirable in various applications such as household detergents & cleaners, dishwashing liquids, and personal care products. Widespread applications including soaps, shampoos, shaving creams, light-duty liquid detergents, and other cleaning product formulations are constantly getting a considerable foothold in the marketplace. Furthermore, SLS liquid is increasingly preferred over dry SLS and will hold a prominent share in the overall sodium lauryl sulfate industry over the study timeframe.
 

Dishwashing liquid will showcase sustainable growth over the forecast period

Dishwashing detergent is likely to capture a significant market share at a CAGR of 3.8% by the end of 2027. Assorted flavors and aromas along with a high emulsifying ability to remove oil & dirt will drive the application segment. In addition, the growing popularity of dishwashing liquids among emerging economies will propel product demand.
 

North America will likely foster the overall industry by 2027

Strong consumer awareness of personal hygiene in the U.S. and Canada is a prime factor toward strong surfactants demand in household detergents & cleaners. Moreover, personal care products and industrial cleaners are the other two major applications of SLS in North America.
 

Factors including increasing multicultural populations, shifting preference for bio-degradable products, and direct-to-consumer online distribution models will proliferate the overall sodium lauryl sulfate market in the region. The region will exceed USD 170 million by 2027.
 

Merger &acquisition will gain a competitive advantage

The global sodium lauryl sulfate market is highly fragmented and key market leaders are adopting several business strategies to increase their geographical presence. For instance, in August 2021, Clariant Corp. acquired Beraca, a Brazilian personal care specialties company. This acquisition will meet the rising demand for high-quality personal care products. Key market players in the global sodium lauryl sulfate market are Croda International, Clariant Corp., Stepan Company, Innospec, Galaxy Surfactants, Kao Corp., Melan Chemical Co., Limited., Solvay, BASF SE, Oxiteno, Pilot Chemical, Godrej Industries Limited, and Xiamen Ditai Chemical Co. Ltd.