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Based on type, the market is divided into hardware, software, and services. The software segment accounted for around 45% of the business share in 2022 and is projected to grow due to the increasing demand for advanced solutions. For instance, In November 2022, SATO launched ASETRA, a RAIN RFID1-based asset management solution in Europe. The solution is easy to deploy and comprises of RFID tags, RFID printers and desktop reader/writers. The solution helps to easily track and manage assets through the supply chain. The solution installed in the handheld readers can switch between RFID and barcode and 2D codes for flexibility.
The solutions help in eliminating the need to count inventory by hand, such as office supplies in a warehouse or critical equipment in healthcare and helps in saving employee’s significant time. The need for scalable, cloud-based software offering seamless integration with diverse devices is further fueling segment growth. As such software supports industries in optimizing asset utilization and operational efficiency, it is driving the expansion of the software segment.
Based on end-user industry, the wireless asset management market is categorized into manufacturing, logistics & transportation, healthcare, oil & gas, retail, and others. The manufacturing segment accounted for a market share of around 27% in 2022 and is anticipated to grow owing to the industry's inclination toward smart manufacturing practices. The increasing adoption of IoT sensors, AI-driven analytics, and RFID technology ensures precise asset tracking, predictive maintenance, and streamlined operations. These advancements drive efficiency, minimize downtime, and optimize inventory control. The expansion of the manufacturing segment is fueled by the need for real-time data insights, enabling proactive decision-making, process optimization, and cost-effective asset management. These efforts enhance the overall productivity and competitiveness in the sector.
North America accounted for a wireless asset management market share of around 34% in 2022 and is expected to grow significantly over the forecast period owing to robust technological advancements and adoption of innovative solutions. The region's substantial investments in IoT, AI, and 5G infrastructure are propelling market trends. The increasing demand for efficient asset tracking and management in sectors, such as manufacturing, logistics, and healthcare, is driving regional market growth. The presence of key market players, coupled with a conducive regulatory environment, further accelerates the adoption of wireless asset management solutions in the region, driving market progress.