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The market is seeing a big focus on improving safety features. Modern water sports gear now includes advanced buoyancy technologies, like inflatable PFDs with automatic or manual inflation, which offer better stability and comfort. Safety is also enhanced with built-in communication systems, such as emergency beacons and GPS locators, to help users in emergencies. Protective gear, like helmets and wetsuits, uses materials that can absorb shocks and reduce injuries. Reflective strips and bright colors are now common to improve visibility in low light. Life jackets with automatic activation systems ensure they provide buoyancy even if the user is unconscious. Ergonomic designs make safety equipment more comfortable and allow for better movement, reducing the risk of accidents due to restricted mobility.
The water sports products industry size was valued at USD 38.4 billion in 2023 and is anticipated to register over 4.9% CAGR between 2024 and 2032 fueled by the increasing interest in water sports, and adventure activities, such as surfing, kayaking, paddleboarding, and snorkeling.
The commercial end user segment will witness 4.8% CAGR up to 2032 as these establishments invest significantly in safety equipment, boats, kayaks, and other gear to cater to large audiences
North America water sports products industry is expected to reach USD 20 billion by 2032 due to vibrant culture of water-based recreation and high participation rate
Airhead Sports Group, Aqua Lung International, Beuchat, Body Glove, Cressi S.p.A., Hobie Cat Company, O'Neill, Liquid Force, Mares S.p.A., Naish International, and O