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Uncooked Pasta and Noodles Market size was valued at USD 68.35 billion in 2022 and is anticipated to register a CAGR of over 3.6% between 2023 and 2032. As more and more people move to cities, they are increasingly looking for convenient and affordable meal options.
Pasta and noodles are both quick and easy to prepare, making them a popular choice for busy urban dwellers. In addition, Ethnic cuisines, such as Asian and Italian cuisine, are becoming increasingly popular around the world. Pasta and noodles are a staple food in many of these cuisines, which is driving demand for these products.
The primary challenges are the increasing competition from other convenience foods. As consumers seek quick and easy meal options, they have a wide array of choices beyond pasta and noodles, including ready-to-eat meals, frozen foods, and fast-food options. This heightened competition puts pressure on pasta and noodle manufacturers to continually innovate and differentiate their products to stay relevant and attractive to consumers.
Barilla Group, Nestl
Asia Pacific market size dominated around USD 27.6 billion in 2022, as noodles have deep cultural significance. They are staples in many Asian cuisines, making them an integral part of daily meals.
The durum wheat segment held over 55% of the market share in 2022, as it contains a high percentage of gluten, which is responsible for the desirable elasticity and firm texture of pasta and noodles.
The market size of uncooked pasta and noodles reached USD 68.35 billion in 2022 and it is estimated to cross USD 97.55 billion by 2032.