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Sun Lounger Market size was valued at USD 3 billion in 2023 and is anticipated to register a CAGR of over 5.2% between 2024 and 2032. The growing popularity of outdoor living spaces and the desire for comfortable outdoor furniture contribute to the demand for sun loungers. Consumers seek stylish and functional loungers to enhance their outdoor relaxation areas.
The trend toward staycations, where individuals choose to spend their vacations at home or in nearby locations, has led to increased investments in outdoor furnishings. Sun loungers provide a comfortable retreat for individuals looking to create a resort-like experience at home. Sun loungers are associated with relaxation and leisure. As consumers prioritize wellness and mental health, they seek outdoor furniture that supports a tranquil and stress-free environment.
Report Attribute | Details |
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Base Year: | 2023 |
Sun Lounger Market Size in 2023: | USD 3 Billion |
Forecast Period: | 2024 - 2032 |
Forecast Period 2024 - 2032 CAGR: | 5.2% |
2032 Value Projection: | USD 5 Billion |
Historical Data for: | 2018 – 2023 |
No. of Pages: | 387 |
Tables, Charts & Figures: | 250 |
Segments covered: | Material, Category, Lounger width, Armrest, End-user, Distribution channel, Region |
Growth Drivers: |
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Pitfalls & Challenges: |
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Sun loungers, with their ergonomic designs, fulfill this need. The trend of outdoor entertaining has driven the demand for versatile and stylish outdoor furniture, including sun loungers. Consumers want comfortable seating options for hosting guests or enjoying social gatherings in their outdoor spaces. The hospitality industry's demand for outdoor furniture, including sun loungers, contributes to the overall market. Resorts, hotels, and spas seek durable and comfortable loungers to enhance the guest experience in outdoor areas.
Sun loungers are often used in outdoor settings, and their demand is closely tied to weather conditions. Seasonal variations, extreme weather events, or unpredictable climates can impact sales and production cycles, leading to fluctuations in demand. The outdoor furniture market, including sun loungers, is highly competitive. Intense competition among manufacturers and retailers can result in price wars, reduced profit margins, and a constant need for innovation to stay ahead in the market.
There is a growing demand for sun loungers made from sustainable and eco-friendly materials. Manufacturers are increasingly using recycled or responsibly sourced materials to align with environmentally conscious consumer preferences. Sun loungers with modular and multi-functional designs are gaining popularity. These loungers often feature adjustable components, such as reclining backrests, detachable canopies, and built-in storage, providing users with customizable and versatile options.
Some sun loungers now integrate technology for added convenience and comfort. This may include built-in USB charging ports, wireless charging pads, or Bluetooth-enabled speakers for an enhanced outdoor entertainment experience. Loungers designed for all-weather use are gaining traction. These loungers are made from weather-resistant materials, such as synthetic rattan or aluminum, ensuring durability and longevity even in challenging outdoor conditions. Portable and foldable sun loungers are trending, catering to consumers who value convenience and space-saving solutions. These designs are popular for outdoor activities like picnics, camping, or beach outings.
The sun lounger industry, by material is categorized into wood, aluminum, plastic, resin, others. Wood segment held over USD 1.2 billion revenue in 2023. Wooden sun loungers are sought after for their natural aesthetics and classic appeal. The demand is driven by consumers who appreciate the warmth, elegance, and timeless design associated with wooden furniture. Aluminum sun loungers are popular for their lightweight design, making them easy to move and rearrange. The demand is driven by consumers who prioritize portability and flexibility in outdoor furniture.
Aluminum is resistant to corrosion, making aluminum sun loungers suitable for outdoor use. Plastic sun loungers are often more affordable than those made from other materials. The sun lounger market demand is driven by budget-conscious consumers looking for cost-effective outdoor seating options. Resin sun loungers are valued for their durability and resistance to UV rays. Consumers seeking outdoor furniture that can withstand prolonged sun exposure contribute to the demand for resin loungers.
Based on category, the sun lounger market is categorized into portable and fixed. Fixed sun loungers segment dominated around USD 1.3 billion revenue in 2023. Fixed sun loungers are often chosen for well-designed outdoor living spaces, appealing to consumers who prioritize creating a comfortable and aesthetically pleasing home environment. Fixed loungers are commonly selected for poolside areas, patios, and backyard retreats, where consumers aim to establish luxurious and permanent outdoor lounging spaces.
Fixed loungers find demand in resorts, hotels, and other hospitality settings, where consumers seek premium, high-quality lounging experiences. Portable sun loungers appeal to consumers with active, on-the-go lifestyles who seek convenience and flexibility in outdoor furniture. The versatility of portable loungers makes them suitable for outdoor events, picnics, beach outings, and gatherings, driving demand among social and recreational users. Portable loungers are popular among consumers who enjoy outdoor activities during vacations, making them an essential item for travel-friendly outdoor comfort.
North America sun lounger market accounted for 18% of the revenue share in 2023. North America has a strong outdoor living culture, with homeowners investing in creating comfortable and aesthetically pleasing outdoor spaces. Sun loungers play a crucial role in enhancing these outdoor areas, contributing to a lifestyle that values relaxation and leisure.
The increasing rate of homeownership in North America contributes to the demand for outdoor furniture, including sun loungers. Homeowners are keen on furnishing their outdoor spaces to create inviting environments for relaxation and entertainment. North America hosts various cultural events, festivals, and outdoor gatherings throughout the year. Sun loungers become essential for creating comfortable seating areas at these events, contributing to increased demand.
globe. In 2023, the above list of dominant market players, collectively held a substantial 20-25% revenue share. These prominent players are proactively involved in strategic endeavors like mergers & acquisitions, facility expansions, and collaborations to expand their product portfolios, extend their reach to a broader customer base, and strengthen their sun lounger market position. These enterprises consistently allocate resources to research and development, aiming to enhance their designs and integrate cutting-edge technologies, ensuring they maintain a competitive edge.
Major companies operating in the sun lounger industry include:
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Market, By Material
Market, By Category
Market, By Lounger Width
Market, By Armrest
Market, By End-User
Market, By Distribution Channel
The above information has been provided for the following regions and countries: