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Social Trading Platform Market Share

Report ID: GMI12472
Published Date: Dec 2024
Report Format: PDF

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Social Trading Platform Market Share

Social Trading Platform Market Company Share, 2024

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Robinhood, eToro, and OctaFX collectively held a substantial market share of over 14% in the market in 2024. Robinhood is committed to democratizing access to advanced trading tools through its user-friendly platforms, particularly Robinhood Legend, a customizable desktop interface. The company has introduced near 24/7 futures trading and low-cost index options to attract active traders. By prioritizing customer education with resources like videos and tutorials, Robinhood ensures users understand complex trading instruments. These initiatives aim to expand its user base and solidify its position in the social trading market.

eToro leverages its social trading features, such as the CopyTrader system, which allows users to replicate expert traders' strategies. The platform integrates educational content to provide novice traders with resources to improve their skills. Additionally, eToro continues to expand its cryptocurrency offerings and integrate advanced analytics tools. These strategies foster a community-driven trading experience, enhancing engagement and retention in the competitive social trading space.

OctaFX emphasizes user accessibility by offering low spreads, diverse trading instruments, and multilingual support. The platform actively develops social trading functionalities, enabling users to follow and mimic successful traders’ strategies. Its promotions, such as deposit bonuses and trading contests, aim to attract and retain clients. By prioritizing user-friendly interfaces and competitive trading conditions, OctaFX strengthens its appeal in emerging markets within the social trading segment.

Social Trading Platform Market Companies

Major players operating in the social trading platform industry are:

AvaTrade
eToro
MetaTrader 5 (MT5)
NAGA
OctaFX
Pepperstone
Robinhood
Tickmill
TradingView
Wealthsimple

Authors: Preeti Wadhwani, Aishvarya Ambekar

Frequently Asked Questions (FAQ) :

The global market size for social trading platform was valued at USD 3.2 billion in 2024 and is projected to reach USD 6.7 billion by 2034, driven by a CAGR of 9% from 2025 to 2034.

Web-based platforms accounted for over 55% of the market share in 2024 and are expected to exceed USD 3.5 billion by 2034, driven by their accessibility and ease of use.

The North America market accounted for over 30% of the market share in 2024 and is expected to exceed USD 2 billion by 2034, driven by robust financial infrastructure and rapid adoption of advanced trading technologies.

Major players in the industry include AvaTrade, eToro, MetaTrader 5 (MT5), NAGA, OctaFX, Pepperstone, Robinhood, Tickmill, TradingView, and Wealthsimple.