Smart Baby Monitor Market Size - By Type, By Technology, By Connectivity, By Distribution Channel, Analysis, Share, Growth Forecast, 2025 – 2034

Report ID: GMI6395
   |
Published Date: March 2025
 | 
Report Format: PDF

Download Free PDF

Smart Baby Monitor Market Size

The global smart baby monitor market was estimated at USD 1.4 billion in 2024. The market is expected to grow from USD 1.5 billion in 2025 to USD 3.7 billion in 2034 at a CAGR of 10.3%.
 

Smart Baby Monitor Market

Increased concerns regarding the safety and protection of children have been one of the factors for an upsurge in the smart baby monitor industry. Nowadays, parents have a plethora of challenges and worries concerning the well-being of children, particularly infants and toddlers who are incapable of verbal communication. Smart baby monitors are equipped with breathing motion monitoring and sleep tracking features which can help in alleviating the worries of the parents who are anxious. No matter how much the medical field progresses with their knowledge and prevention techniques, SIDS will always be a concern for many parents.
 

In addition, Increasingly, companies are embedding new technologies like AI into baby monitors. Cubo Ai, a Taiwanese tech startup, for example, launched the AI Sleep Sensor Pad in July 2022 alongside its Cubo Ai Plus Smart Baby Monitor to give first-time parents added safety and reassurance. It features a breathing motion detection sensor, which is unlike anything on the market.
 

As per capita income rises, there is also greater retailing, a shift in lifestyles, and increased awareness of childcare which will boost the smart baby monitor market. Baby monitors and other convenience products are in high demand due to the lack of caretakers and maids in developed countries. This heightened reliance on monitoring devices, especially in developed countries, enables further market growth
 

The adoption of connected devices comes with the concern of data breaches and unauthorized access to a child's video stream. Parents’ trust can be easily violated by parents and to avoid it, data encryption and high level security protocols should be prioritized from the outset.
 

In addition, security gaps may allow hackers to Stream a baby's video without permission, and with malicious intentions. This type of business is prone to data leaks, and breaches while attempting to safeguard such sensitive information. Besides, fear exists concerning who, and for what purpose, will use data retained in the cloud by some smart baby monitors. Such factors have the potential to dissuade caregivers from buying over smart baby monitors, especially those with insufficient transparency regarding their data security policies.
 

Smart Baby Monitor Market Trends

  • The rise of urbanization is transforming consumer lifestyles and diminishing gender biases, thereby encouraging women to pursue careers in various fields of their choice. As a result of this shift, women's participation in the workforce has steadily grown over the years. Women around the world spend a considerable amount of time on activities that often go unrecognized as economic contributions.
     
  • Additionally, when the burden of unpaid care work is reduced, shared more fairly with men, or made more compatible with paid jobs, female participation in labor markets tends to increase. The rising number of women, including new mothers, is fueling the demand for monitoring devices like baby monitors. Data from countries such as Bangladesh, Brazil, China, Ghana, India, Mexico, and South Africa indicate that when women have greater control over household income, spending habits change in ways that benefit families, particularly children, as they are more likely to invest in education, health, nutrition, and housing.
     
  • Additionally, in developing countries, the increasing number of working women offers a significant opportunity for market players to strengthen their presence. For instance, the World Bank reported that India's female labor force participation rate increased by 0.6% in 2021, reaching a total of 19.23%.
     

Smart Baby Monitor Market Analysis

Smart Baby Monitor Market Size, By Type, 2021 – 2034 (USD Billion)

Based on type, the smart baby monitor market is segmented as standalone monitors, smartphone/app-enabled monitors, wearable monitors. In 2024, the smartphone/app-enabled monitors segment generated a revenue of USD 500 million and is expected to grow at a CAGR of around 10.6% during the forecast period
 

  • The smartphone/app-enabled monitors, which are expanding quickly, make use of tablets and smartphones. These monitors show live video feeds and allow for remote management of functions using an easy-to-use app on a smartphone or tablet in place of a separate parent unit. This method gives parents who are always on the go more freedom and is frequently less expensive than standalone video monitors.
     
  • For instance, In July 2022, Cubo Ai, a tech startup from Taiwan, introduced an AI Sleep Sensor Pad alongside its Cubo Ai Plus Smart Baby Monitor, aiming to provide new parents with added safety and reassurance. One standout feature of this product is its capability to monitor a baby's breathing movements.
     
Smart Baby Monitor Market Revenue Share, By Technology, (2024)

Based on Technology, the smart baby monitor market is segmented into audio monitoring and video monitoring. In 2024, the video monitoring segment accounted for over 74.79% and is expected to grow at the rate of 10.3% till 2034.
 

  • The functionality of scream detection, sleep patterns, and face recognition are some more advanced features that contribute to the transforming technology sector, all made possible through AI and machine learning. Wireless communication systems, including Wi-Fi and Bluetooth, allow for remote entry and instant information transfer which enables features such as audio and video monitors to operate much more effectively with the help of noise cancellation and high-definition video. In aid of the never-ending advancement technology, innovative baby monitors are being developed
     
  • For instance, In October 2022, Bonoch, a rising brand in childcare products, has unveiled its latest innovation aimed at helping families with multiple children. The new video baby monitor from Bonoch features two HD cameras that feed data to a 7-inch split-screen monitor, enabling parents to keep an eye on multiple angles simultaneously.
     

Based on Distribution Channel, the smart baby monitor market is segmented as online & offline. The offline channel segment is expected to hold a major share of 72.9% in 2024.
 

  • Smart baby monitor products are available via specialty stores, supermarkets, hypermarkets, pharmacies, retail and department stores. These stores add value to the overall sales revenue. Like other retail outlets, Babies "R" Us / Toys "R" Us, Meijer, Burlington Coat Factory, Sears, Walmart, and even Wal-mart gain more staffing and training prowess.
     
  • Moreover, most of the staff are trained for related baby care products which makes them more knowledgeable about what type of product meets specific needs of babies and their parents. Their understanding of merchandise is crucial when it comes to assisting customers with selecting the right product. Therefore, offline baby stores have an upper hand over online retailers. In the next few years, a growing number of consumers with higher internet skills and an increasing variety of goods available on web pages are the foremost causes which are estimated to help the growth of the online channel.
     
  • In addition, more and more online retailers are expected to endorse segment growth such as Amazon, FirstCry, Baby Shop, and Walmart.
     
U.S. Smart Baby Monitor Market Size, 2021 - 2034 (USD Million)

In 2024, North America dominated the smart baby monitor market with accounting to around 41.7% of the global market share and generated around USD 500 billion revenue in the same year.
 

  • In North America, parents attempting to find new methods of baby care have shown increasing adoption of high-end technologies. Parents are now able to seamlessly incorporate smart baby monitors into their day-to-day activities due to the rise in smartphone usage and Internet access. There is an increase in concern towards American parent’s child safety and wellbeing along with the technological advancement that smart baby monitors provide which include real-time audio and video monitoring, motion detection, and temperature monitoring which helps ensure infant safety.
     
  • There is a remarkable adoption of smart home devices in Europe along with smart baby monitors. European parents are also willing to adopt smart baby monitors because of the increasing use of smartphones and internet, which makes integration into daily life hassle free, along with a growing desire for improved child health and safety. The advanced purchasing power and the economic stability of German consumers enables them to spend on premium baby care products which includes the smart baby monitors.
     
  • The willingness to spend on advanced monitoring solutions for child safety is a key driver in this market. Germany is known for its technological innovations and adoption of new technologies and there is strong preference in the German market for advanced baby monitors which have comprehensive functionalities such as real time monitoring, mobile application integration, and smart alerting.
     
  • In terms of country, the China dominated the smart baby monitor market, with the continuous growth of the country's economy there has been a significant rise in disposable income among its population. Urbanization has resulted in more dual income families where both parents are working and depend on technology to ensure children’s safety which is further fuelling the demand for advance monitoring system for babies using domestic economic shifts.
     
  • The demand for care products such as smart baby monitors is being fueled by the population of India's middle class in Correlation to the increasing levels of income. Furthermore, with more families falling into the higher bracket of disposable income, the investment in advanced child safety solutions increases as well.
     

Smart Baby Monitor Market Shares

  • The top 6 companies in the smart baby monitor industry include Angel Care Monitor Incorporation, Arlo Technologies, Inc., Baby Brezza, Dorel Industries, Inc., Haier Group, and I Baby Labs, and they collectively hold a share of 34% in the market
     
  • Companies are consistently investing in Research and Development, along with product innovations, to remain competitive. Moreover, they are embracing a customer-focused marketing strategy. For instance, Arlo Technologies puts significant resources into consumer advertising and forms partnerships with retailers to strengthen their market presence, highlighting the safety and convenience of their offerings.
     
  • Meanwhile, some competitors in the industry build their credibility by adopting sustainable green marketing strategies. A case in point is Haier Group, which emphasizes eco-friendly, energy-efficient products to minimize their carbon footprint and align with the increasing trends toward sustainability.
     

Smart Baby Monitor Market Companies

Major companies operating in the smart baby monitor industry include:

  • Angel Care Monitor Incorporation
  • Arlo Technologies, Inc.
  • Baby Brezza
  • Dorel Industries, Inc.
  • Haier Group
  • I Baby Labs
  • Infant Optics
  • Lorex Technology Inc
  • Masimo’s
  • Maxi-Cosi Inc.
  • Net Gear Incorporation
  • Owlet Baby Care
  • Panasonic Corporation
  • Philips
  • Safety 1st
  • Samsung Electronics Corporation
     

Angel Care Monitor Incorporation and Arlo Technologies, Inc. are merging and acquiring companies to promote their smart baby monitors worldwide. For example, Arlo Technologies, Inc. which is among the top players of smart home security systems, reported that it has acquired a rival company focused on baby monitoring products on July 6 of 2021. The deal was for $50 million, although some modifications may be necessary. These purchases enable Arlo to broaden the scope of its brand to encompass baby monitors and solidify its position in the marketplace.
 

Brita is an indisputably recognized company for winning numerous awards in different countries for product design. Award winning products around the globe exemplifies the innovation and design with which Brita products are made. For instance, baby monitors made by Arlo technologies won the Best Baby Monitor Design at Global Smart Home Awards 2020 just after their release into the smart baby monitor market. These products support the integration of new technologies with easy-to-use designs, which is a uniqueness in the competitive world of baby monitoring.
 

Smart Baby Monitor Industry News

  • In February 2024, Maxi-Cosi launched the See Pro 360-degree baby monitor, which utilises AI technology called cry assist interpret baby cries helping parents understand their babies needs.
     
  • In November 2023, Masimo’s fully launched its stork home baby monitoring system in the US. This system leverages Masimo’s non-invasive neonate monitoring technologies to provide continuous and accurate health data for babies including pulse rate, oxygen saturation and temperature.
     
  • In August 2023, Baby Brezza launched a new baby formula maker called the ‘Formula Pro Advanced’ which makes bottle preparation easier for parents. With just the press of a single button, this device can prepare 20 8-ounce bottles. Moreover, it can work with different bottle sizes and types of formulas.
     

The smart baby monitor market research report includes in-depth coverage of the industry, with estimates & forecasts in terms of revenue (USD Billion) and Volume in Thousand Units from 2021 to 2034, for the following segments:

Market, By Type

  • Standalone monitors
  • Smartphone/app-enabled monitors
  • Wearable monitors

 Market, By Technology

  • Audio Monitoring
  • Video Monitoring

Market, By Connectivity

  • Wireless
  • Wired

Market, By Distribution Channel

  • Online
  • Offline

The above information is provided for the following regions and countries:

  • North America
    • U.S.
    • Canada 
  • Europe
    • Germany
    • UK
    • France
    • Italy
    • Spain
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Australia 
  • Latin America
    • Brazil
    • Mexico
    • Argentina 
  • MEA
    • Saudi Arabia
    • UAE
    • South Africa

 

Authors: Avinash Singh, Sunita Singh
Frequently Asked Question(FAQ) :
Who are the key players in smart baby monitor industry?
Some of the major players in the industry include Angel Care Monitor Inc., Arlo Technologies, Baby Brezza, Dorel Industries, Haier Group, I Baby Labs, Infant Optics, Lorex Technology, Masimo, Maxi-Cosi, Net Gear, Owlet Baby Care, Panasonic, Philips, Safety 1st, and Samsung Electronics.
How much is the North America smart baby monitor market worth in 2024?
How big is the smart baby monitor market?
What is the size of smartphone/app-enabled monitors segment in the smart baby monitor industry?
Smart Baby Monitor Market Scope
  • Smart Baby Monitor Market Size
  • Smart Baby Monitor Market Trends
  • Smart Baby Monitor Market Analysis
  • Smart Baby Monitor Market Share
Related Reports
    Authors: Avinash Singh, Sunita Singh
    Buy Now
    $4,123 $4,850
    15% off
    $4,840 $6,050
    20% off
    $5,845 $8,350
    30% off
        Buy now
    Premium Report Details

    Base Year: 2024

    Companies covered: 16

    Tables & Figures: 230

    Countries covered: 18

    Pages: 190

    Download Free PDF

    Top