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Ski Gear & Equipment Market Share
The market showcases a competitive landscape teeming with a mix of players, from multinational giants to regional manufacturers and specialized niche companies. Predominantly fragmented, the market sees major players like Atomic Austria GmbH, Rossignol Group, Salomon Group, Head Sport GmbH, and K2 Sports, LLC. These companies command significant market shares, bolstered by their vast product portfolios and robust brand recognition. The surge of e-commerce has broadened online sales channels, allowing brands to tap into wider audiences and boost customer engagement via digital marketing.
Ski Gear & Equipment Market Companies
Major players operating in the ski gear & equipment industry are:
- Atomic Austria GmbH
- Black Crows Skis
- Blizzard S.p.A.
- Burton Snowboards
- Dynastar
- Elan d.o.o.
- Fischer Sports GmbH
- Head Sport GmbH
- K2 Sports, LLC
- Marker Volkl (part of Tecnica Group)
- Nordica S.p.A.
- Rossignol Group
- Salomon Group
- Scott Sports SA
- Tecnica Group S.p.A.
How big is the ski gear & equipment market?
The global ski gear & equipment industry was valued at USD 1.79 Bn in 2023 and is estimated to grow at a 3.6% CAGR from 2024 to 2032, driven by the increasing popularity of winter sports.
Why is the demand for men's ski gear & equipment rising?
The men's segment held around 52% of the total market share in 2023 and is anticipated to grow at a 3.8% CAGR during the forecast period, as men in the skiing community frequently adopt the latest innovations and technological upgrades.
How much is the North America ski gear & equipment industry worth?
The U.S. dominates with an overall market share of around 85% in the North America ski gear & equipment market, driven by renowned ski resorts in states like Colorado, Utah, California, and Vermont.
Who are some of the prominent players in the ski gear & equipment industry?
Key players in the industry include Atomic Austria GmbH, Black Crows Skis, Blizzard S.p.A., Burton Snowboards, Dynastar, Elan d.o.o., Fischer Sports GmbH, Head Sport GmbH, and K2 Sports, LLC.