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Sesame oil companies adopt several strategies to enhance market presence and growth. Product diversification is key, with companies offering various types of sesame oil, such as organic and cold-pressed, to cater to health-conscious consumers. Strategic partnerships and collaborations with retailers and distributors help in expanding market reach and improving supply chains. Companies also focus on innovative packaging to enhance product appeal and convenience. Investments in marketing and educational campaigns raise consumer awareness about the health benefits of sesame oil. Additionally, firms explore sustainability practices and certifications to appeal to eco-conscious consumers and ensure product quality.
Top companies operating in the sesame oil industry include: