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Residential Carpet Roll Market size was valued at USD 16.8 billion in 2023 and is anticipated to register a CAGR of 3.5% between 2024 and 2032. The market is rapidly evolving, driven by a confluence of factors such as the rising trend of home renovations in developed economies, growing urbanization, increasing aesthetic appeal, and preference for comfortable living.
There is a surge of home renovations in developed economies, driving the growth of residential carpet rolls. According to the Home Improvement Research Institute, USD 427 billion was spent on renovations and improvements in the U.S. alone in 2022. Flooring is a prime focus as renovations often target interior improvements. Carpets offer a comfortable, stylish, and relatively affordable flooring option compared to hardwood or tile. This makes them a popular choice for homeowners looking to enhance the aesthetics and functionality of their homes during renovations, thereby driving the demand for residential carpet rolls.
According to a survey by Houzz, a leading platform for home remodeling and design, over 75% of homeowners planned to renovate their homes in 2021, with flooring upgrades being one of the top priorities. Carpet installations are particularly popular in bedrooms, living rooms, and family rooms where comfort and aesthetics are crucial factors for homeowners.
Report Attribute | Details |
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Base Year: | 2023 |
Residential Carpet Roll Market Size in 2023: | USD 16.8 Billion |
Forecast Period: | 2024 - 2032 |
Forecast Period 2024 - 2032 CAGR: | 3.5% |
2032 Value Projection: | USD 22.9 Billion |
Historical Data for: | 2021 - 2023 |
No. of Pages: | 135 |
Tables, Charts & Figures: | 49 |
Segments covered: | Product Type, Material, Pile Height, Thickness, Design, Price Range, Application, Distribution Channel |
Growth Drivers: |
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Pitfalls & Challenges: |
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Additionally, the growing awareness about environmental sustainability has prompted a shift toward eco-friendly flooring options, including carpets made from recycled materials or those with minimal environmental impact.
A major concern for residential carpet roll manufacturers is the shifting preference toward hard flooring. Hard floors, such as laminate or tiles, are generally perceived as easier to clean and maintain compared to carpets. They often require just sweeping, mopping, or vacuuming, making them ideal for busy households. Also, carpets can trap dust mites, pet dander, and other allergens. Hard floors minimize these allergens by providing a less hospitable environment for them to thrive. High-quality hard floors can be incredibly durable, especially in high-traffic areas such as kitchens or entryways. They are less susceptible to wear, and tear compared to carpets, potentially offering a longer lifespan.
Consumers are increasingly preferring functionality with sustainable options. Modern households often have both adults working full-time jobs, leaving limited time for extensive home maintenance. Consequently, homeowners seek flooring solutions that require minimal upkeep and can be cleaned quickly and efficiently. Carpets with features, such as stain resistance and easy-clean technology, appeal to these consumers, offering a practical solution that aligns with their busy schedules. Manufacturers have introduced carpets, which are stain resistant.
For instance, Shaw Floors introduced their "LifeGuard" stain protection technology, which allows for easy removal of spills and dirt. It incorporates multiple layers of protection within the carpet's construction to provide comprehensive defense against spills, dirt, and pet accidents. It has barriers, such as StainGuard Protection, which resist stains from common household substances such as coffee, juice, and pet accidents.
Based on product type, the market is segmented into loop, cut & loop, cut pile (texture), and twist frieze. The loop segment dominated the market in 2023, generating a revenue exceeding USD 7.2 billion, and is expected to reach more than USD 10 billion by 2032. This dominance can be attributed to durability, stain resistance, and easy maintenance of loop residential carpet rolls. Loop pile carpets lack the cut fibers found in plush carpets. This seemingly simple design translates to exceptional strength. Loop pile carpets can withstand heavy foot traffic and daily wear and tear much better.
According to the Carpet and Rug Institute (CRI), loop pile carpets exhibit minimal wear and tear compared to cut pile carpets, which experienced significant flattening and loss of fiber definition. Also, according to the National Cleaning Association (NCA), in 2023, it was found that the average American spends six hours a week on cleaning tasks. Loop pile carpets, by simplifying vacuuming, can contribute to a reduction in cleaning time, allowing homeowners to spend more time on other activities.
Based on application, the residential carpet roll market is categorized into indoor, (living room, bedroom, stairs, dining room, others (kitchen, basement, home theater, etc.) and outdoor (garden, pool, others) In 2023, the indoor segment emerged dominant, accounting for a substantial revenue of USD 14.5 billion, and is expected to reach USD 20 billion by 2032. This dominance can be attributed to several factors including a preference for comfort and sound reduction. Carpets provide a soft and warm surface underfoot, making them particularly inviting in bedrooms and living rooms.
They excel at absorbing sound, and dampening noise transmission within a room and between floors in multi-story homes, creating a quieter and more peaceful living environment. Improved air quality carpets can trap dust, allergens, and pet danger, preventing them from circulating in the air. This can be helpful for allergy and asthma sufferers, especially when combined with regular vacuuming.
North America emerged as the dominant region, generating a substantial revenue of USD 5.9 billion, and is expected to reach USD 8.3 billion by 2032. The region has a higher proportion of single-family homes. According to the Organization for Economic Co-operation and Development (OECD), in 2021, the owner-occupation rate for detached houses (single-family homes) in the U.S. was 65.1% compared to an average of 44.4% across OECD member countries.
This suggests a significantly higher prevalence of single-family homes in North America, potentially contributing to higher carpet use. Carpets are more commonly used in single-family homes for comfort and sound insulation between floors. Carpeting provides superior sound insulation compared to hard surface flooring such as tile or hardwood. This is particularly beneficial in single-family homes where sound can travel more easily between floors. Reduced noise from footsteps and activities on upper floors improves overall living comfort.
North America: The U.S. dominated the North America residential carpet roll market with a revenue of around USD 4.6 billion in 2023 and is expected to reach around USD 6.6 billion by 2032. The carpets are a widely accepted and preferred flooring option in most U.S. homes. Factors, such as comfort, sound insulation, and affordability, contribute to this preference. The U.S. has a higher proportion of single-family homes compared to Canada and Mexico. Carpets are more commonly used in single-family homes for comfort and sound insulation between floors.
Europe: Germany led the Europe residential carpet roll market with a revenue of around USD 871 million in 2023 and is expected to reach around USD 1.2 billion by 2032, growing at a CAGR of 4.1%. Germany is the economic powerhouse of Europe, with a strong focus on innovation and construction industry. Therefore, the number of new housing units under construction in Germany has been steadily increasing in recent years.
Asia Pacific: China dominated the Asia Pacific residential carpet roll market with revenue of around USD 1.6 billion in 2023 and is expected to reach around USD 2.2 billion by 2032. The country’s construction industry is experiencing significant growth, driven by urbanization and government infrastructure projects. This growth fuels the demand for various building materials, including carpets for new residential buildings.
The global market is fragmented, with prominent players, such as Shaw Industries Group, Inc., Mohawk Industries, Inc., Interface, Inc., Tarkett S.A., and Beaulieu International Group N.V., holding a market share of 10-15%. Manufacturers are adopting strategic steps, such as mergers, acquisitions, partnerships, and collaborations, to meet the growing consumer demand and consolidate their position in the market.
For instance, in October 2022, Mohawk Industries, one of the world's largest flooring companies, announced the acquisition of Fabrica International, a leading manufacturer of residential carpet rolls and modular carpet tiles. The deal, valued at USD 715 million, has strengthened Mohawk's position in the residential and commercial carpeting markets.
Major players operating in the residential carpet roll industry include:
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Market, By Product Type
Market, By Material
Market, By Pile Height
Market, By Thickness
Market, By Design
Market, By Price
Market, By Application
Market, By Distribution channel
The above information is provided for the following regions and countries: