Perfume Market Trends

Report ID: GMI5454
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Published Date: September 2024
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Report Format: PDF

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Perfume Market Trends

Consumers are increasingly gravitating towards personalized fragrance experiences, driven by a desire for unique and individualistic products. In response, brands are introducing customizable options that allow people to craft bespoke scents tailored to their personal tastes. This trend reflects a broader shift towards personalization in consumer products, with fragrance companies innovating to offer bespoke solutions that cater to individual preferences and enhance the overall sensory experience. For instance, Jo Malone stores, owned by Lauder, provide fragrance consultations, allowing shoppers to create personalized products.

Authors: Avinash Singh, Sunita Singh
Frequently Asked Question(FAQ) :
Why is the preference for eau de parfum rising?
The eau de parfum (EDP) product type segment in the perfume industry is expected to grow at a 5% CAGR from 2024-2032 attributed to the balance of concentration and longevity
Who are the major perfume industry participants?
What is the Europe perfume industry worth?
What is the size of the perfume market?
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    Base Year: 2023

    Companies covered: 12

    Tables & Figures: 50

    Countries covered: 19

    Pages: 135

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