Nursery Bedding & Furniture Market - By Product Type, By Material, By Price Range, By Application, By Distribution Channel, Forecast 2024 to 2032

Nursery Bedding & Furniture Market Size

The global nursery bedding & furniture market size was valued at USD 9.7 billion in 2023 and is reflecting a CAGR of over 6.2% during 2024 & 2032. Along with the environmental sustainability, the Investments are in line with increasing awareness over the child safety among parents. The nursery capacity products are becoming increasingly important as awareness about potential hazards increases. Many nursery items today include features like rounded corners, secure fittings, and robust workmanship.
 

To build consumer confidence, safety certifications have also become an important consideration. There are parents who prefer to use/purchase products conforming to GREENGUARD or ASTM standards which are considered safely high and of great quality. In response, manufacturers are incorporating features like non-toxic finishes and tip-over protection. This movement in industry corresponds with the general increase in health and environmental ownership. So is the case when talking about safe and eco-friendly products that parents look for. This has been achieved using organic fabrics and wood from responsibly managed sources. Parents are willing to spend on products that fulfill the dual requirements of safety and sustainability.

Nursery Bedding & Furniture Market Trends

• The Nursery Bedding & Furniture industry is undergoing changes due to some specific trends. Parents are now inclined towards furniture that has multiple functions such as a convertible crib as this is a more permanent investment.
   
• There is also a steady increase in the use of organic and recycled materials, with a lot of people seeking such products. Smart technology is slowly invading the nurseries with the introduction of sleep trackers and motion-activated lights.
   
• Tailored designs are becoming the norm with a large number of consumers opting for bespoke items. There is a common similarity seen in the various trends where there is an inclination towards high-quality, eco-friendly, practical, and customized products.
   
• This has led the manufacturers to come forward with new materials, ways of functioning, and new designs to keep up with the demands from the consumers.
   

Nursery Bedding & Furniture Market Analysis

• The demand for nursery bedding and furniture products is mainly supplied through a complex supply network. Producers tend to use wood, textiles, and metal materials within their products, making them vulnerable to shortages within the supply line.
   
• Due to global issues, such as natural disasters or global shipping issues adding to the matter of demand and supply resulting in production delays or out of stock products. Labor shortage along with high transportation costs also worsens the situation which will in return increase the costs of nursery bedding and furniture for consumers.
   
• Such disruptions can greatly decrease profit margins and market share which in return forces companies to change their strategies. Companies have to deal with such competitive market in order to fulfill consumers’ expectations and to remain reputable.

The nursery bedding & furniture market is divided by product type into cots & cribs, mattresses, dressers, changing table, bedding sets, hangers & cabinets amongst others. The cots and cribs segment has been forecasted to dominate the market along with the growing demand for baby-care-related products. It is estimated that this segment earned a revenue of around 3.4 billion USD in 2023 and is expected to grow at a rate of 6.5% during the forecast period.
 

• Cribs and cots are one of the most important furniture items for infant care and are one of the items that dominate the nursery bedding and furniture industry as they provide a safe environment for babies to sleep and are designed with strict regulations to avoid any hazards.
   
• Parents are increasingly looking for cribs that are not only functional but also stylish, blend of non-toxic materials and strong design. Along with plenty of convertible cribs, other fast-selling products include eco-friendly options. With faster internet available, online platforms have been very beneficial to the market as they have improved access to buyers.
   
• The primary driver of innovation in this segment is using adjustable mattress heights as well as better ventilation within cribs.

The nursery bedding & furniture market can be categorized according to sales into online and offline sales channels. In 2023, offline sales led the overall sales with a market share of about 66.8%, and the share is anticipated to increase at a CAGR of 6.7% during the estimated period.
 

• Sales in nursery furniture and bedding stores, mostly owned by offline retail shops, remain widespread, especially in areas where e-commerce is less developed or where customers prefer to touch the product during purchase.
   
• Chain stores such as IKEA and retail outlets have provided the customers with close contact with the product, thereby providing services which foster confidence. Although there is growth in web sales, physical shop sales remain intact as a result of the need and the character of the goods.
   
• Consumers have always sought personal assistance when it comes to the safety and specifications of the product, especially in case of cribs where quality is of the essence. This combination of inspection, consultation, and prompt complete satisfaction enables offline channels to remain active in the nursery furniture market.

The nursery bedding & furniture market in the United States constitutes around 2 billion USD of the market which boasts a steady CAGR of around 5.% during the forecasted period.
 

• Factors such as high birth rates coupled with higher household income help the furniture and bedding nursery market in United States expand its market.
   
• Parents are seeking safe and stylish ecofriendly products for their children with big businesses like Wayfair and Ikea offering a range from custom made to ecofriendly. There seems to be a clear shift towards multi-functional and space-saving furniture for different family needs since the living conditions vary.
   
• There has been a shift towards online shopping which gives parents ease and many options. Promoting safety measures by using nontoxic substances and working it with high standards is the way to win consumers trust.
   

North America: Demand from the consumers for ecofriendly and Permanent modular buildings is on the rise and wayfair is aiming its product distribution towards urban households with a focus of redesigning furniture. There has been a visible shift towards organic cotton and FSC certified wood hence leading to a gradual increase in smart furniture installations. Due to the onset of eCommerce many companies seem to be expanding their variety and complying with new stricter safety regulations. This innovative revolution, which focuses on sustainability, seems to be changing the market into what the average modern-day consumer wants.
 

Europe: The nursery bedding & furniture market in Germany is gradually changing as it embraces digitalization and sustainable practices. There is an upsurge in online retail, spurred by a high degree of digital literacy as well as an efficient system. For Germans, online stores have become the go-to platform for product comparison, review, and green product sourcing. With the use of augmented reality (AR) technology, one can better appreciate the product as it allows one to see the item in use in one’s home.
 

There is also an increase in the availability of new innovative multifunctional furniture which is more compact. Eco friendly approaches to doing business remain a major factor considering the increasing demand for ecofriendly materials and processes. As a result, companies are coming up with green lines of products while online shopping sites are promoting the green image of their stores.
 

Asia Pacific: China’s nursery bedding & furniture market is taking off, with increased income levels and a more affluent middle-class keen on high quality, safe and fashionable furniture for their children. The furniture is eco-friendly, space-saving, and multifunctional and parents are ready to demolish their living spaces for smart furniture solutions. Smart items such as temperature controlling and sleep tracking smart cribs are trending.
 

The online sales boom is now more of a necessity than a strategy as it’s convenient for the buyers whilst offering a clearer choice of brands. Both the domestic Chinese companies and foreign manufacturers have become increasingly aware of health and environmental issues and switched to the use of natural nonpoisonous cotton, organic cotton and bamboo which is also in demand for the growing mindful Chinese consumers.
 

Nursery Bedding & Furniture Market Share

The nursery?bedding & furniture market shows varied structures as no single player commands a share in above 10% of the total market, instead there are multiple players covering the market. Businesses in the kids and nursery bedding and furniture market operate in a complex and competitive environment due to the strong consumer demand for safety, sustainable, and multifunctional products. As consumers become more ecologically aware and look for personalized and compact products, businesses active in the market are adjusting their product offerings accordingly.
 

Nursery Bedding & Furniture Market Companies

Major players operating in the nursery bedding & furniture industry include:

• Artsana S.p.A.
• Crate & Barrel Holdings, Inc.
• Delta Children's Products Corporation
• Dream On Me, Inc.
• Graco Children's Products Inc.
• IKEA AB
• Kolcraft Enterprises, Inc.
• LaJobi Industries, Inc. 
• Mamas & Papas Ltd.
• MDB Family Inc.
• Thousand Dollar Baby Co.
• Serta Simmons Bedding, LLC
• Stokke AS
• Williams-Sonoma, Inc.
   

Nursery Bedding & Furniture Industry News

• In October 2024: Wayfair Inc. has developed further into the kids’ furniture market through online channels. Currently Wayfair is in the process of developing additional product lines which are aimed at sustainability to expand the customer base significantly.
   
• In October 2024, Ikea has been successfully expanding the usefulness of their nursery furniture by integrating features such as modular storage and smart home devices. A new type of children's bed and cot made of sustainable materials was also launched.
   
• In September 2024, KidKraft claims to have increased its market share for children’s playroom furniture by using educational and aesthetically pleasing furniture designs that are fun both for children and the parents. The new strategy was rolled out, and the company has also developed new collections aimed at fostering creativity and sustainability.
   

The nursery bedding & furniture market research report includes in-depth coverage of the industry, with estimates & forecast in terms of revenue (USD Billion) and volume (Thousand Units) from 2021 to 2032, for the following segments:

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Market, By Product Type

• Cots & cribs
• Mattresses
• Dressers
• Changing table
• Bedding sets
• Hangers & cabinets
• Others

Market, By Material

• Wood
• Polymers
• Metal
• Others

Market, By Proce Range

• Low
• Medium
• High

Market, By Application

• Residential
• Commercial

Market, By Distribution channel

• Online
• Offline

The above information is provided for the following regions and countries:

• North America
  • U.S.
  • Canada
• Europe
  • Germany
  • UK
  • France
  • Italy
  • Spain
  • Russia
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Australia 
• Latin America
  • Brazil
  • Mexico 
• MEA
  • Saudi Arabia
  • UAE
  • South Africa