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Not From Concentrate (NFC) Puree Market Trends

Report ID: GMI4537
Published Date: Aug 2024
Report Format: PDF

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Not From Concentrate Puree Market Trends

The not from concentrate (NFC) puree industry is experiencing notable growth driven by rising consumer preferences for natural and minimally processed foods. As health consciousness grows, consumers are increasingly opting for NFC purees due to their superior taste, nutritional value, and lack of added sugars or preservatives compared to concentrate-based options. This trend is further supported by the expansion of organic and clean-label product lines.

Regionally, North America and Europe are leading in demand, reflecting strong health and wellness trends, while the Asia-Pacific region is emerging as a significant growth area due to urbanization and increased middle-class purchasing power. Innovations in sustainable and convenient packaging are also enhancing market appeal, contributing to the sector's ongoing expansion.

Authors: Kiran Pulidindi, Kunal Ahuja

Frequently Asked Questions (FAQ) :

The market size of not from concentrate (NFC) puree reached USD 12.3 billion in 2023 and is set to register a CAGR of over 4.8% between 2024 and 2032, led by increasing consumer demand for natural and minimally processed food products.

Liquid segment accounted for 85% share in 2023, owing to its versatility and ease of use across various applications, including beverages, sauces, and soups

Asia-Pacific market accounted for USD 4.5 billion in 2023, attributed to the growing demand for natural and minimally processed food products from health-conscious and middle-class consumers.