Micro-Mobility Market Size - By Type (Kick-bike, Skateboard, Hoverboard, Bicycles), By Propulsion (Pedal Assist, Electric), By Age (15 - 30, 31 - 50, Above 50), By Sharing (Docked, Dock-less), By Business Model (B2B, B2C) & Global Forecast, 2023 - 2032

Micro-mobility Market Size

Micro-Mobility Market size was valued at USD 66.4 billion in 2022 and is anticipated to register a CAGR of over 13% between 2023 and 2032. Increasing technological advancements in North America are poised to drive market growth by introducing cutting-edge features & capabilities in e-scooters, e-bikes, and other micro-mobility solutions. Advanced technologies, such as IoT connectivity, GPS navigation & improved battery management systems, enhance user convenience, safety, and operational efficiency.
 

Additionally, these innovations attract tech-savvy users and foster the development of more reliable, efficient & sustainable micro-mobility systems, making them an attractive choice for urban transportation in North America. For instance, in June 2023, Micromobility.com Inc., based in the U.S., launched Wheels 2.0 App. The app emphasizes long-term private rentals and business leasing and was initially active in various North American cities. To streamline its services, shared Wheels units will be exclusively accessible through the Helbiz application.
 

The micro-mobility market is witnessing significant growth due to the increasing consumer demand for convenient, on-demand transportation solutions. Modern consumers, especially those living in urban areas, seek transportation options that are readily available, easy to access through smartphone apps, and adaptable to short-distance travel needs. Micro-mobility solutions, such as e-scooters and e-bikes, provide an efficient & affordable means of navigating congested city streets and addressing the last-mile challenge. This demand reflects a shift toward flexible & sustainable mobility solutions that align with urban lifestyles and environmental consciousness, fueling the market expansion.
 

Safety concerns in the micro-mobility market revolve around the increasing number of accidents and injuries involving e-scooters & e-bikes. Electric vehicles are popular among users due to their convenience, but they also pose risks, especially in urban environments with mixed traffic. Enforcing safety measures, such as helmet use, proves challenging due to the nature of short trips and the need for easily accessible shared vehicles. Balancing convenience with safety remains a crucial challenge for operators and cities seeking to promote responsible micro-mobility usage.
 

COVID-19 Impact

The COVID-19 pandemic positively impacted the micro-mobility market. It encouraged a shift toward individualized and socially distanced transportation with e-scooters & e-bikes offering a safer alternative to crowded public transit. As more people stayed local, micro-mobility options became attractive for short trips, reducing the reliance on cars and lowering emissions. The pandemic accelerated the adoption of contactless payment and app-based services, streamlining the use of micro-mobility solutions.
 

Micro-mobility Market Trends

The trend of electric mobility in the micro-mobility industry signifies a shift toward more sustainable and eco-friendly transportation solutions. E-scooters & e-bikes, powered by electricity, have gained popularity due to their reduced environmental footprint compared to traditional gasoline-powered vehicles. They produce zero emissions at the point of use, contributing to cleaner air and decreased carbon emissions. Additionally, electric micro-mobility options offer improved performance including higher speeds and longer ranges, enhancing user satisfaction. This trend aligns with global efforts to combat climate change and promote greener transportation alternatives for urban mobility.
 

For instance, in August 2023, Zen Mobility launched the cargo E3W Micro Pod. This innovative vehicle caters to the growing demand for efficient last-mile delivery solutions, making it easier for businesses to manage urban logistics sustainably. By introducing cargo-specific micro-mobility options, Zen Mobility contributes to market evolution, addressing commercial needs and expanding the utility of micro-mobility services beyond personal transportation, thereby enhancing the micro-mobility market’s relevance and potential growth.
 

The trend of last-mile connectivity responds to the common urban transportation challenge of efficiently bridging the gap between public transit stops and users' final destinations. Micro-mobility solutions, such as e-scooters & e-bikes, provide a convenient, eco-friendly, and cost-effective means for commuters to cover short distances. Users can easily access and rent these vehicles through mobile apps, creating a seamless & integrated transportation ecosystem. This trend enhances urban mobility, reduces congestion, and encourages more people to use sustainable transportation for daily commutes, addressing the evolving needs of modern cities.
 

Micro-mobility Market Analysis

Based on type, the bicycles segment held major micro-mobility market share in 2022, due to their versatility and appeal to a broad user base. Different types of bicycles including traditional pedal bikes and e-bikes cater to the varying user preferences & needs. E-bikes are gaining popularity due to their ability to provide an effortless & eco-friendly commute. As urban areas increasingly emphasize sustainability and the reduction of congestion, bicycles offer an efficient & low-impact transportation solution, contributing to the growth of this segment.
 

For instance, in June 2023, Neuron launched e-scooters and e-bikes in Coquitlam (Canada). By offering a diverse range of eco-friendly transportation options including e-bikes, Neuron caters to a broader audience, encouraging more people to consider cycling for daily commutes and short trips. This initiative promotes sustainable urban mobility and reduces congestion, aligning with the evolving preferences of urban dwellers seeking convenient & environmental-friendly transportation alternatives. It enhances the overall appeal of bicycles in the micro-mobility market.
 

The electric segment recorded around 75% of the micro-mobility market share in 2022. The electric propulsion segment which includes vehicles such as e-scooters, e-bikes & electric skateboards are powered by electricity, propelling growth in the market. These options offer eco-friendly urban transportation, reducing the reliance on fossil fuels and promoting cleaner air in line with sustainability goals. Their user-friendliness appeals to a diverse audience including those with physical limitations. Advanced technologies, such as GPS tracking and app-based rentals, enhance convenience.
 

Moreover, these vehicles alleviate urban congestion with easy parking and maneuverability, especially in crowded city centers. The ongoing battery advancements extend their range and reliability, making them practical for daily commuting and short trips. This aligns with urban dwellers' evolving preferences and needs. For instance, in June 2021, Spin, a Ford micro-mobility subsidiary, launched an in-house-built e-scooter. This initiative aimed to enhance Spin's presence and competitiveness in the rapidly evolving market.
 

Asia Pacific micro-mobility market accounted for 70% of revenue share in 2022 and is expected to reach USD 66.4 billion by 2032. Rapid urbanization and increased congestion in cities across the region are driving the demand for efficient & sustainable transportation solutions. For instance, in May 2023, InMotion, a Chinese e-scooter company, announced the development of an e-scooter, featuring a maximum speed of 68mph with hill climbing capacity of 50%.
 

Favorable government policies, investments in urban infrastructure, and the proliferation of smartphone technology have also created an ideal environment for the adoption of micro-mobility services. Countries including China and India with their large urban populations represent significant growth opportunities. Furthermore, cultural acceptance of two-wheeled transportation and the availability of affordable electric vehicles are fueling the expansion of micro-mobility in Asia Pacific.
 

Micro-mobility Market Share

Major companies operating in the micro-mobility market are

• Brompton Bicycle Ltd.
• FOCUS BIKES GMBH
• Giant Bicycles
• Go Trax
• Gyroor
• Halo Board
• Jetson
• Yamaha Motors
• Micro Mobility Systems AG.

These companies are focused on strategic partnerships, new product launches, and commercialization efforts for market expansion. They are also heavily investing in research to introduce innovative products and garner the maximum market revenue.
 

Micro-mobility Industry News

• In August 2023, Shared micro-mobility firm, Veo launched a retail seated scooter. Veo aims to cater to a broader range of users and provide a versatile solution for short-distance travel within urban areas, contributing to the evolution of micro-mobility services.
   

The micro-mobility market research report includes in-depth coverage of the industry with estimates & forecast in terms of revenue (USD Billion) and volume (Units) from 2018 to 2032 for the following segments:

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Market, By Type

• Kick-bike
• Skateboard
• Hoverboard
• Bicycles

Market, By Propulsion

• Pedal Assist
• Electric

Market, By Age

• 15-30
• 31-50
• Above 50

Market, By Sharing

• Docked
• Dock-less

Market, By Business Model

• B2B
• B2C

The above information has been provided for the following regions and countries:

• North America
  • U.S.
  • Canada
• Europe
  • U.K.
  • Germany
  • France
  • Italy
  • Russia
  • Netherlands
  • Spain
• Asia Pacific
  • China
  • India
  • Japan
  • South Korea
  • ANZ
  • Southeast Asia 
• Latin America
  • Brazil
  • Mexico
  • Argentina
• MEA
  • UAE
  • South Africa
  • Saudi Arabia