Marker Pens Market Size

Marker Pens Market size was valued at USD  597 million in 2023 and is anticipated to register a CAGR of 6.6% between 2024 to 2032, due to the increasing demand for these writing instruments in various commercial applications.

On the other hand, rise in the number of students and professionals who prefer using marker pens for their writing and drawing needs is also propelling the marker pen market growth. These pens offer a unique combination of precision, vivid colors, and ease of use, making them ideal for tasks such as note-taking, highlighting, and creating visual aids.

Moreover, with the rise of online learning and remote work, marker pens have become a staple for virtual classrooms and meetings. Many educators and professionals rely on these pens to make presentations and write on whiteboards during online sessions. The convenience and ease of use of marker pens in these settings have contributed to their growing popularity.

The use of traditional marker pens on whiteboards has been a common method of conveying ideas and information in classrooms, offices, and other application. However, with the increasing use of digital whiteboards, the marker pen market is facing a significant challenge. Schools and universities are investing in digital whiteboards to enhance the learning experience for students, while companies are incorporating them into their offices for more efficient and effective presentations and meetings.

As a result, the demand for marker pens has decreased significantly, posing a threat to the marker pen market. For instance, U.S. Department of Education’s National Center for Education Statistics found 94% of public schools surveyed provided digital devices to students. According to the Eurostat the statistical office of the European Union, 70% of all EU businesses reached a basic level of digital intensity, the share for SME was 69% in the year 2022. As a result, this has led to a decrease in the demand for marker pen, posing a threat to the growth of the market.