Low-Powered Electric Motorcycle and Scooter Market Size - By Product, By Battery, By Speed, By Application, By Distribution Channel, Analysis, Share, Growth Forecast, 2025 - 2034

Low-Powered Electric Motorcycle and Scooter Market Size

The global low-powered electric motorcycle and scooter market size was valued at USD 14.4 billion in 2024 and is projected to grow at a CAGR of 6.3% between 2025 and 2034. The market of low-power electric motorcycles and scooters is facilitated and boosted by government policies, regulations, and support. In many countries, the market is encouraged to use electric vehicles (EVs) as a source to cut down emissions and achieve sustainability objectives. Tax breaks, refunds, and other purchasing incentives impact the economy positively by lowering the initial cost for consumers.
 

Moreover, electric vehicle charging infrastructure construction is backed by some governments, which not only solves user range anxiety but also promotes convenience. In some countries, innovative subsidies reach manufacturers as well to foster new initiatives and cut down on production costs. These initiatives help both grow consumer adoption rates and entice new market entrants. For example, the Indian government provides subsidies for EVs registered in India under the FAME scheme. The current incentive for two-wheelers is set at INR 15,000 per kWh, covering 40% of the cost of the vehicle and batteries around 2 kWh.

The urban population growth and traffic congestion are the major reasons driving the growth of powered electric two-wheelers such as motorcycles and scooters. With more and more people migrating to cities, urban areas continue facing dire traffic congestion challenges. To ease traffic, migrate usage of quickly transportable and compact vehicles such as electric scooters and electric motorcycles, which are easy to drive in remote and congested areas alike. These vehicles are best suited for urban travel, where the distance is short, but the use of cars is not economical.
 

In addition, electric two-wheeler low noise, zero pollution, and emission levels add to their benefit for cities aimed at reducing pollution and enhancing air quality. This trend is expected as urban areas shift to electric alternatives due to increasing preference for mobility solutions that are more sustainable.
 

Low-Powered Electric Motorcycle and Scooter Market Trends

The world of low-powered electric motorbikes and scooters has been changing with great developments in battery technology. Newer innovations have resulted in batteries that are more powerful, charge faster, and have life cycles that endure much longer, enhancing the practicality of electric scooters and motorcycles for day-to-day use. The improvements in lithium-ion and even solid-state batteries have also made range and performance issues regarding driving distance and recharge frequency obsolete.
 

These advancements contribute to a reduction in the total cost of ownership since more robust batteries translate to easier maintenance and less frequent replacements. Moreover, developments in battery management systems add to improved safety and overall dependability, which increases the trust consumers place in the product. The continuous advancements in battery technology will bring increases in adoption and acceptance by the market.
 

For example, in October 2024, Honda launched two electric personal commuters, the CUV e: and ICON e: in Indonesia, which serve as milestone achievements in its effort to broaden its electric vehicle (EV) portfolio. These units are part of Honda’s ambitious goal of launching 30 electric models globally by the year 2030.
 

The CUV e: features two swappable Honda Mobile Power Pack e: batteries for urban commuting, which makes this model the equivalent of a 110cc scooter for city users. The ICON e: employs a fixed ternary lithium-ion battery and is classified as a Class 1 moped in Japan. It has a cruising range of more than 50 km on a single charge.
 

The low-powered electric motorcycles and scooters face major cost implications due to their high purchase price, which acts as a barrier for the market. While their long-term operating costs are definitely lower, the initial price remains high as a result of sophisticated battery technology and other electronic components. This is a problem for users who are price-sensitive, especially in poorer regions.
 

Moreover, the robust R&D expenses together with almost non-existent economies of scale cause even further increases in price, hence restricting the adoption rate of the low-powered electric motorcycle and scooter market. Efforts have been made to encourage the buyers via government subsidies and other incentives, but they still may not be able to cover the initial purchasing expenses, bearing in mind the most economical buyers. This price difference draws more challenges than it solves when it comes to capturing market share in comparison to the conventional gasoline scooters.
 

Low-Powered Electric Motorcycle and Scooter Market Analysis

Based on battery, the market is segmented into lithium-ion batteries, lead-acid batteries, and nickel-metal hydride (NiMH) batteries. In 2024, the lithium-ion batteries segment accounted for over 70% of the low-powered electric motorcycle and scooter market share and is expected to exceed USD 17 billion by 2034.
 

• The development of electric motorcycles and scooters is possible due to the use of lithium-ion batteries, which are the most advanced batteries in terms of power efficiency.
   
• The energy density of the lithium-ion batteries allows for lighter and more compact batteries which leads to better efficiency and handling, while also extending the range of the vehicle on a single charge which is a must for city commuters.
   
• These batteries are also superior to lead-acid batteries because of their faster charging capabilities which reduces downtime, thus making these batteries more suitable for private as well as shared modes of transportation.
   
• Although the upfront cost is high, their long lifespan and other developments in lithium-ion technology, such as safety features, make them worth the investment and, as a result, reduce the cost of ownership.
   
• The introduction of regulations by the government focused on reducing their carbon footprint augments this adoption, making the benefits of this technology clear, which cements the market dominance.

Based on the distribution channel, the low-powered electric motorcycle and scooter market is divided into online and offline. The offline segment held around 70% of the market share in 2024.
 

• With regard to low-power electric motorcycles and scooters, consumers often prefer an offline experience, which leads to offline channels commanding the greatest share of the market.
   
• Buyers tend to go to physical outlets or other authorized sellers of the product to facilitate features, drive the vehicle, and familiarize themselves with the product before purchasing it.
   
• Since electric two-wheelers are expensive to procure, buyers usually demand the salesperson’s physical assistance to make the right decision. After purchase, such buyers are likely to return to the seller for further important services such as repairs, support, and maintenance under the warranty.
   
• The offline channel of distribution also provides easy access to some financial services through partnerships with small-scale banks and even personal lenders, which makes it easy for buyers to get funds. This segment remains strategically important and often has the greatest share within the markets where the sales of vehicles online are still developing.

In 2024, the Asia Pacific low-powered electric motorcycle and scooter market accounted for over 55% revenue share and is expected to exceed USD 14 billion by 2034. China leads the market in the Asia Pacific region and is expected to exceed USD 8 billion by 2034.
 

• This growth is fueled by a powerful manufacturing base, electric scooters and motorbikes that have government support, and shifting consumer preferences towards electric transportation. Initiatives taken by the government to decrease carbon emissions as well as try the usage of electric vehicles have greatly expedited the expansion in the market.
   
• Also, the population density and chronic traffic jams in electric two-wheelers in China's cities increase the demand. Leading regional firms are meeting local demand while these shifting investments into battery technology are fueling economic growth.
   
• The market of low-powered electric scooters and motorcycles in North America is constantly rising due to the interest in sustainable urban transportation and growing environmental concerns. These vehicles are being adopted in urban American and Canadian cities as green alternatives to combat traffic and pollution.
   
• Offerings of EVs from the government, alongside innovations in battery technology, are bringing a lot of attention from customers. Alongside this, these vehicles are in high demand due to the surge in popularity of shared mobility services. With these vehicles, practicality and effective solutions for short travels are there for last-mile delivery systems.
   
• The two-wheeled electric scooters and motorcycles market is encouraged by strong government policies on sustainable transport and carbon emission quotas in Europe. These electric scooters are being adopted more in urban areas in order to ease traffic and air pollution.
   
• Countries such as Germany, France, Spain, and Italy are leading the market due to environmental awareness and receiving subsidies and tax incentives. Also, the charging infrastructure and urban mobility solutions are expanding in the area, which increased growth. The growth in the low-powered electric scooter and motorcycle market is also being spurred by the increase in shared mobility services and last-mile delivery transport solutions.
   
• In Latin America, urban congestion coupled with government incentives is catalyzing gradual growth in countries like Brazil and Mexico. However, high import taxes and a lack of local production capabilities are a major barrier to widespread growth within the region.

Low-Powered Electric Motorcycle and Scooter Market Share

Honda Motor Co., Ltd., Yadea Group Holdings Ltd., and TVS Motor Company collectively held a substantial market share of over 11% in the low-powered electric motorcycle and scooter industry in 2024.
 

• Honda is modernizing its advancement toward the low-powered electric motorcycles and scooters sector by economically developing cutting-edge e-scooters at the best affordable prices.
   
• At the same time, the company is also improving its international electric vehicle supporting systems and bolstering its product range, such as the Honda PCX Electric. Also, foreign partnerships are a strategy that Honda is using in order to penetrate progressive markets.
   
• Yadea plans to dominate the urban centers by plying scooters and other mobility devices which are smart, energy-efficient, and can make use of aftersales services provided in the market.
   
• On the other hand, Yadea has made it a point to support innovation, manufacture devices of high quality, and enhance the sustainability of the devices. The company has been focusing on expanding its partnerships to increase its research and development efforts and thus, expanding its global reach.
   
• TVS Motor Company is now venturing into using electric power in mobility through the introduction of the model iQube, which combines innovation and performance. The company focuses on using next-generation technology such as IoT, battery swapping, and upgrading its infrastructure.
   

Low-Powered Electric Motorcycle and Scooter Market Companies

Major players operating in the low-powered electric motorcycle and scooter industry are:

• Ather Energy
• Bajaj Auto
• Gogoro
• Hero Electric Vehicles
• Honda Motor
• KTM AG
• NIU Technologies
• Ola Electric Mobility
• TVS Motor Company
• Yadea Group Holdings
   

The global firms in the low-powered electric motorcycle and scooter market have adopted strategies such as mergers and acquisitions (M&As), entering into collaborative agreements with manufacturers of batteries and charging cabinets, and investing large sums into R&D in order to stay competitive. Leading market players are incorporating advanced technologies, including but not limited to lithium-ion batteries, Internet-of-Things (IoT), and access to cloud computers, that enable real-time tracking, remote equipment diagnostics, and app-based controls. These new developments seek to increase their ease of use and cater to the general move towards intelligent and connected automobiles.
 

The existence of local and regional producers who pursue market and price-sensitive designs makes the market equally competitive. These players are meeting the demands of price-sensitive consumers from emerging economies by offering cheaper but sufficiently featured, well performing units. These manufacturers are also dealing with the difficult regional constraints of low charging infrastructure, regional terrain, and legislation which to give them an advantage in the market.
 

Low-Powered Electric Motorcycle and Scooter Industry News

• In November 2024, Zero Motorcycles offered a new competitively priced electric motorcycle, which is clearly more affordable than many scooters already available. This step has been taken as a significant measure by Zero to fortify its market presence and foothold in the electric vehicle industry. The new model is considered to fill the gap in the market for affordable electric motorcycles and is expected to appeal to a broad range of customers who already find scooters easier to buy.
   
• In November 2024, KYMCO has confirmed that the new RevoNEX electric motorcycle will be built upon the S2 Arrow platform developed by LiveWire, which is a first for this collaboration. This statement was released at the EICMA Milan Motorcycle Show in 2024, where the chairman of KYMCO, Allen Ko, brought the motorcycle on stage in a very appealing way.
   

The low-powered electric motorcycle and scooter market research report includes in-depth coverage of the industry with estimates & forecasts in terms of revenue ($ Mn/Bn) and shipments (Units) and from 2021 to 2034, for the following segments:

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Market, By Product

• Electric motorcycles
• Electric scooters

Market, By Battery

• Lithium-ion batteries
• Lead-acid batteries
• Nickel-metal hydride (NiMH) batteries

Market, By Speed

• Up to 25 km/h
• 25 to 50 km/h
• 50 to 70 km/h

Market, By Application

• Personal commuting
• Shared mobility services
• Delivery services

Market, By Distribution Channel

• Online
• Offline

The above information is provided for the following regions and countries:

• North America
  • U.S.
  • Canada
• Europe
  • UK
  • Germany
  • France
  • Italy
  • Spain
  • Russia
  • Nordics
• Asia Pacific
  • China
  • India
  • Japan
  • South Korea
  • ANZ
  • Southeast Asia
• Latin America
  • Brazil
  • Mexico
  • Argentina
• MEA
  • UAE
  • Saudi Arabia
  • South Africa