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Lipstick Market Share
The market is fragmented, with several regional companies operating on a global scale. Together these companies hold a market share of 20%-25% of the total market. In the fragmented market, regional companies are adopting several strategic approaches to gain a competitive edge. They localize product offerings to align with regional tastes and preferences, catering to diverse consumer demands. By emphasizing natural and sustainable ingredients, these companies appeal to the growing consumer awareness regarding environmental impact and health benefits.
Lipstick Market Companies
Major players operating in the lipstick industry are:
- AmorePacific
- Avon
- Chanel
- Christian Dior
- Coty
- Estée Lauder
- Inglot Cosmetics
- L'Oréal
- MAC Cosmetics
- Maybelline
- Oriflame
- Procter & Gamble
- Revlon
- Shiseido
- Yves Rocher
Why is the stick segment dominating the lipstick industry?
The stick segment generated USD 3.8 billion in 2023 and is anticipated to grow at a 5.1% CAGR during the forecast period, due to its convenience and ease of application.
What is the size of the U.S. lipstick industry?
The U.S. dominated the North American lipstick market with a 75.4% share in 2023 and is expected to grow at a 4.6% CAGR, driven by high consumer spending on beauty products and a strong presence of established brands.
How big is the lipstick market?
The global lipstick industry was valued at USD 9.1 billion in 2023 and is estimated to grow at a 4.8% CAGR from 2024 to 2032, driven by increasing consumer demand for organic and cruelty-free products.
Who are some of the prominent players in the lipstick industry?
Key players in the industry include AmorePacific, Avon, Chanel, Christian Dior, Coty, Est