Kids Furniture Market Size - By Product Type, By Material, By Price, Age Group, End Use, By Distribution Channel, Forecast, 2025 – 2034

Kids Furniture Market Size

The global kids furniture market was valued at USD 36.5 billion in 2024. The market is expected to grow from USD 38.4 billion in 2025 to USD 74.2 billion in 2034, at a CAGR of 7.6%.
 

The market is on the rise, which can be attributed to increasing birth rates and greater focus on child safety and comfort. Several governments across the world are formulating policies to tackle low fertility rates through financial aid and family support services. For instance, a number of European nations provide up to USD 2,235 per child as an incentive to improve the birth rate. This has widened the potential customers base for children's goods, which includes furniture, thus increasing the market demand. An increasing number of parents is also becoming aware of the need to provide a safe and comfortable childcare environment, which is boosting expenditure on quality furniture that is safe and promotes child development.
 

To meet these expectations, manufacturers are building products with enhanced safety features along with ergonomic friendly designs. Regulatory bodies like the U.S. Consumer Product Safety Commission (CPSC) have guidelines regarding children‘s furniture items that seek to reduce accidents and injuries, which in turn affects spending behavior and the expansion of the kids furniture market. Parents are now purchasing furniture that aims at protecting and promoting their children’s health and development. This concern also advances the market with parents preferring green furniture made of sustainable materials like bamboo and recycled wood.
 

Companies are adopting green strategies to appeal to environmentally aware customers. Along with this, parents are becoming more interested in personalized and modular furniture to respond to space-saving furniture needs as children grow. The growth of e-commerce is another driver of the market due to the availability of a multitude of products online. These factors, combined with reasonable prices, have increased the ease of use of kids' furniture for a wider audience. Conclusively, such developments concerning safety, sustainability, and innovativeness are contributing to children’s furniture in the world.
 

Kids Furniture Market Trends

• The improvement of technology in children’s furniture is becoming more popular. Children’s entertainment needs are being taken care of with interactive lighting, sound systems, and connectivity features built into the furniture's design.
   
• The growing emphasis on sustainability from governments and consumers is fueling the increase in demand for eco-friendly furniture. In 2023, the European Commission reported that 40% of consumers sought sustainable products, which means there is a shift towards sustainable purchase behavior. Such demand creates a favorable environment for manufacturers who specialize in the use of recycled materials and eco-friendly designs, thereby enhancing the market for sustainable furniture.
   
• To address the lack of space, especially in urban areas, appliances that serve multiple purposes like storage beds or foldable study/play areas are gaining popularity. This trend allows for practicality while addressing modern design concerns.
   
• There has been a boom in the sales of children's furniture due to the increase in online retail platforms. This growth has led to increased competition between traditional sellers, who have had to improve their online sales by providing virtual room planners, detailed descriptions, and customization options for clients.
   

Kids Furniture Market Analysis

Based on product type, the kids furniture market can be segmented into bedroom furniture, nursery furniture, playroom & study furniture, and others. In 2024, the bedroom furniture product type segment accounted for revenue of around USD 13.8 billion in the year 2024 and expected to reach around USD 27.8 billion by 2034.
 

• Parents can select from a range of kids' bedroom furniture that consists of beds, study tables, dressers, and storage boxes that can fully equip children’s rooms in a functional and aesthetic manner.
   
• Safeguarded non-toxic and environmentally friendly ergonomic furniture pieces that come with rounded edges and sturdy materials are increasing in style.
   
• Children’s themed furniture and other easily modified furniture pieces such as princess beds or superhero desks which capture children’s preferences are more popular and make the children’s rooms more personalized.
   

Based on material, the kids furniture market is categorized into wood, plastic, metal, and others. In 2024, wood material segment accounted for a share of around 44.9% in the year 2024 and expected to reach USD 33.2 billion by 2034.
 

• The wooden furniture remains the most used and preferred material because of its aesthetic appeal and durability. Exports of wooden furniture shipments rose to USD 884 million in January 2024, marking a 5% increase from December 2023.
   
• Wooden furniture is popular not only due to its longevity and durability but also because it is eco-friendly making it a popular investment for families with young children. The warm color and nature of wood also enhance the aesthetics of children’s rooms providing them with a timeless design that can suit many themes.
   
• Engineered woods such as MDF and plywood are widely used in the production of children’s furniture as well as solid wood like pine and oak which are popular for their sturdiness.
   

Based on End Use, the kids furniture market is categorized into Residential, and Commercial. In 2024, Residential segment dominated the market and is expected to maintain its position during forecast period.
 

• The sale of new houses per month as reported by the American federal government regarding housing and urban development estimated that in February 2021, new houses sold reached at approximately 775,000 while new houses prepared for sale stood at around 312,000.
   
• Space saver furniture products like bunk beds and multipurpose desks are more in demand as houses shrink in size which makes furniture for children more versatile to develop residential spaces of a smaller scale.
   
• The demand for Residential is driven by the parents’ need to personalized furniture that supports learning, playing, proactive growth, like adjustable beds and active desks that are height changeable.
   

In terms of country, U.S. is dominating the North America kids furniture market with revenue of around USD 9.6 billion in the year 2024 and expected to reach around USD 19.8 billion by 2034.
 

• In 2024, the U.S. count of furniture stores increased to 64.688 marking a 4.9% increase, which is a major difference from prior years. This increase suggests that with regard to the purchase of furniture especially for home decoration and interior design, there is a positive response. The advancements reflect the state of the retail industry and the extensive spending by the customers in this direction.
   
• The kids furniture market of Germany is increasingly leaning towards the use and acquisition of eco-friendly and sustainable furniture as consumers prefer environmentally friendly options alongside long lasting furniture.
   
• The furniture market within China has seen growth because of urbanization, an influx in disposable income, and a greater demand for both modern and traditional furniture.
   
• The growth of the Saudi Arabian furniture market can be attributed to the increased indulgence in luxury and high-quality custom furnishing services in the residential and commercial markets.
   

Kids Furniture Market Share

• The kids furniture industry is fragmented with top 5 players including Million Dollar Baby Co., Williams-Sonoma Inc, Milliard Brands, Circu Magical Furniture, and Sorelle Furniture held a share of about 8-12% in 2024.
   
• Million Dollar Baby Co.: This firm has a competitive advantage due to its innovative safety designs, and its recent introduction of convertible cribs has captured the attention of many consumers.
   
• Williams Sonoma Inc.: Known for the high-quality furniture that the company offers, they continue to enjoy the leadership position because of their powerful brand image, as well as wide coverage of distribution channels.
   
• Milliard Brands: This company is famous for its affordable yet practical and economical furniture, and its line of foldable furniture has been a great success among cost-sensitive customers.
   
• Circu Magical Furniture: This company specializes in furnishing children’s rooms with luxurious pieces and has placed itself in the market targeting rich families that can afford unique designed and artistic furniture.
   
• Sorelle Furniture: Known for producing stylish yet durable furniture, this manufacturer has also positioned themselves to meet the emerging needs for environmentally friendly furniture.
   

Kids Furniture Market Companies

Major companies operating in the kids furniture industry include:

• Dream On Me, Inc.
• KidKraft
• Legare
• Milliard Brands
• Million Dollar Baby Co.
• Sorelle Furniture
• Summer Infant, Inc.
• Universal Kids Furniture
• Wayfair LLC
• Williams-Sonoma Inc.
   

Firms operating in the children’s furniture market are engaging in product design and marketing innovations, as well as sustainability and new market penetration strategies. Manufacturers are offering innovative, multifunctional furniture for modern urban families who are short on space and are therefore looking for practical room layout solutions. In addition, there is growing focus on the use of sustainable materials and practices, which helps businesses meet both the green marketing demands of consumers and industry regulations. This trend also meets the growing supply for aesthetically pleasing furniture that is environmentally friendly.
 

To maintain a competitive edge, businesses are engaging with customers via digital platforms to increase interaction and streamline sales processes. The growth of e-commerce has become a considerable source of income for many companies, which has led them to create more appealing websites, virtual showrooms, and other digital tools facilitating shopping. Most businesses are partnering with influencers and launching social media adverts to promote brand awareness and build customer confidence. For example, in 2023, Williams-Sonoma Inc. introduced an AR feature that allows customers to see how the kids' furniture would look in their homes before purchasing, combining ease and technology into the buying process.
 

Kids Furniture Industry News

• In October 2023, Williams-Sonoma, Inc. was acquired by Pottery Barn Kids who specialize in furnishing, decorating, and other accessories related to kid furniture.
   
• In February 2023 an organic cotton nursery refreshed bedding category with 100% organic muslin cotton was launched by Babyletto and five designs drawed by Clementine Kids. Muslin weave made out of cotton grown without the use of harmful chemicals, pesticides, or GMOs makes for a lightweight and breathable fabric which is ideal for parents looking for bedding that will soften with each wash and last as their baby grows.
   
• In November 2022, Delta Children introduced Gap branded nursery furniture and infant accessories collection to the U.S. market.
   
• In March 2022, Sorelle Furniture, a company known for producing stylish children’s furniture and accessories, started selling two new ready-to-assemble collections. The Westley and Portofino collections are now available in RTA for the first time, alongside a new larger 50-inch double dresser. These sets consist of a crib, double dresser, and a four-drawer chest with a matching topper.
   

The kids furniture market research report includes in-depth coverage of the industry, with estimates & forecasts in terms of revenue (USD Billion) and volume (Thousand Units) from 2021 to 2034, for the following segments:

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Market, By Product Type

• Bedroom Furniture
  • Beds & Trundles
  • Dressers & Nightstands
  • Desks & Desk Chairs
  • Others
• Nursery Furniture
  • Cribs & Bassinets
  • Changing Tables
  • Others (Side tables etc.)
• Playroom & Study Furniture
  • Toy Storage
  • Play Tables & Chairs
  • Bookcases
  • Others (Shelves and Hooks etc.)
• Others

Market, By Material

• Wood
• Plastic
• Metal
• Others

Market, By Age Group

• Newborn & infants
• Toddler
• Preschooler
• School-aged child  

Market, By Price

• Low
• Medium
• High

Market, By End Use

• Residential
• Commercial
  • School & Playgroup
  • Daycare Centers & Preschools
  • Healthcare
  • Others (Camps, HoReCa, etc.)

Market, By Distribution Channel

• Online
  • Company websites
  • E-commerce websites
• Offline
  • Specialty Stores
  • Mega Retail Stores
  • Others (Home Décor etc.)

The above information is provided for the following regions and countries:

• North America
  • U.S.
  • Canada
• Europe
  • Germany
  • UK
  • France
  • Italy
  • Spain
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Australia 
• Latin America
  • Brazil
  • Mexico 
• MEA
  • Saudi Arabia
  • UAE
  • South Africa