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The popularity of electric-assist bicycles (e-bikes) is extending to the market, with manufacturers introducing electric-assist options for children. E-bikes equipped with pedal-assist or throttle-controlled motors provide added assistance when riding uphill or covering long distances, making cycling more accessible and enjoyable for kids of all ages and abilities. Technology integration is reshaping the market, with manufacturers incorporating digital features and connectivity options to enhance the riding experience. Smart bikes equipped with GPS tracking, fitness tracking sensors, LED displays, and smartphone connectivity provide children with interactive and engaging cycling experiences while offering peace of mind to parents.
North America kids bicycle industry was valued at USD 3.3 billion in 2023 and is expected to reach USD 5.8 billion by 2032, driven by a growing emphasis on promoting active lifestyles and outdoor activities among children.
Conventional kids bicycle segment was worth USD 7.6 billion and is expected to reach USD 12.8 billion by 2032, as they are often more affordable than electric counterparts due to their simpler design and lack of electric components.
The kids bicycle industry was valued at around USD 11.7 Billion in 2023 and is estimated to register a CAGR of 6.2% between 2024 and 2032, driven by growing concerns about childhood obesity and sedentary lifestyles.
Dynacraft, Guardian Bikes, Huffy Corporation, Islabikes, Joystar Bikes, Kent International, Mongoose, Radio Flyer, Razor USA, Royalbaby, Schwinn Bicycles, and Strider Sports International are some of the major industry contenders.