Household Vacuum Cleaners Market - By Product Type (Cordless, Upright, Canister, Central, Drum, Wet/Dry, Robotic, Others), By Distribution Channel (Online, Offline), Forecast 2024 – 2032

Household Vacuum Cleaners Market Size

Household Vacuum Cleaners Market size was valued at USD 24.8 billion in 2023 and is anticipated to register a CAGR of 5.8% between 2024 and 2032. Increased focus on health and hygiene is driving growth in the market. As people become more aware of indoor air quality, they are more concerned about keeping their homes clean.
 

This concern is due to the rise in allergies, respiratory issues, and other health problems linked to poor indoor air quality. As a result, many are choosing vacuum cleaners with advanced filters, like HEPA filters, that can trap allergens, dust, and tiny particles, improving the air quality in their homes.
 

Additionally, the trend towards health and hygiene is boosting demand for vacuum cleaners with features like antimicrobial treatments and special tools for removing pet hair. People are more willing to spend on high-end models that offer better cleaning and health benefits. This shift is influenced by personal health concerns and a broader societal push to maintain a clean and sanitary living space, which is seen as important for overall well-being. Manufacturers are responding to this demand by creating and marketing vacuum cleaners for health-conscious consumers. Companies are adding advanced technologies and highlighting the health benefits of their products to attract buyers.
 

As people become more aware of the environment, the household vacuum cleaner market faces big challenges, especially with environmental concerns and e-waste. Consumers and regulators are paying more attention to the environmental impact of household appliances, including vacuum cleaners. These concerns cover the entire lifecycle of the product from production and use to disposal. Many vacuum cleaners have materials and parts that can add to electronic waste if not handled properly.
 

This has led to stricter rules and higher expectations for manufacturers to use more sustainable practices, like using recyclable materials and designing products with disposal in mind. The problem of managing e-waste gets worse with fast technological advancements, which often lead to shorter product lifecycles and more obsolescence. As new models with advanced features come out, older vacuum cleaners are quickly thrown away, adding to the growing problem of electronic waste.
 

Household Vacuum Cleaners Market Trends

A key trend is the growing popularity of cordless and battery-operated vacuum cleaners. With better battery technology, these models now perform well and last longer. This makes them more attractive to consumers who want convenience and easy movement. This change shows that people prefer appliances that are flexible and easy to use, without being tied down by cords and outlets. Another important trend is adding smart technology to vacuum cleaners.
 

As smart home systems become more common, many manufacturers are including features like Wi-Fi, app control, and voice commands. These features let users schedule cleanings, check performance, and get maintenance alerts on their smartphones or smart home devices. Some models also use artificial intelligence and machine learning to improve cleaning based on the home's layout and flooring type. Lastly, there is a growing demand for vacuum cleaners that can do more than just vacuum. Modern consumers want appliances that can handle various tasks.
 

Household Vacuum Cleaners Market Analysis

The cordless segment dominated the market in 2023, generating a revenue exceeding USD 7.5 billion, and is expected to grow at a CAGR of 7.2% in the forecast timeframe. In the household vacuum cleaners’ market, the product type segment is diverse, catering to various cleaning needs and preferences. The segment includes upright vacuums, known for their powerful suction and wide cleaning path, making them ideal for large carpeted areas; canister vacuums, which offer greater maneuverability and are suited for hard floors and tight spaces; robotic vacuums, which provide automated cleaning with minimal user intervention and are popular for their convenience and smart technology features; handheld vacuums, designed for quick and portable cleaning tasks such as upholstery and stairs, and stick vacuums, which combine lightweight design with strong performance, often featuring cordless operation for ease of use. Each type serves different purposes and user preferences, reflecting the market’s emphasis on versatility and tailored solutions for various household cleaning needs.
 

Based on distribution channel, the household vacuum cleaners market is classified into online, offline. The online segment dominated the market in 2023, with a share of around 58.2% of the total market share and is expected to grow at a CAGR of 4.4% in the forecast timeframe. In the market, the offline segment remains a crucial channel, characterized by traditional retail environments such as appliance stores, department stores, and specialty retail outlets. This segment allows consumers to physically inspect and test vacuum cleaners before purchase, providing the opportunity to assess factors such as build quality, functionality, and ease of use. Additionally, in-store demonstrations and interactions with knowledgeable sales staff can enhance the buying experience by offering personalized recommendations and answering specific queries.
 

Asia Pacific emerged as the dominant region, generating a substantial revenue of USD 9.8 billion, and is expected to grow at a CAGR of 6% in the forecast timeframe. In the Asia Pacific region, the household vacuum cleaners’ market is experiencing rapid growth driven by urbanization, rising disposable incomes, and increasing awareness of home cleanliness and hygiene. As more households in emerging economies upgrade to modern appliances, there is a growing demand for a range of vacuum cleaner types, including budget-friendly models and advanced, feature-rich options. The region is seeing heightened interest in cordless and robotic vacuum cleaners, reflecting a shift towards convenience and technological innovation.
 

North America: The U.S. dominated the market with revenue of around USD 4.2 billion in 2023 and with a CAGR of 5% for the forecast period of 2024 to 2032. In the U.S. household vacuum cleaners market, there is a strong emphasis on innovation and consumer convenience, driven by a highly competitive landscape and a tech-savvy population. U.S. consumers increasingly seek vacuum cleaners with advanced features, such as smart technology integration, cordless operation, and powerful suction capabilities.
 

This demand is reflected in the popularity of high-end models offering app connectivity, voice control, and multi-functional designs that cater to diverse cleaning needs. Additionally, the growing awareness of health and hygiene concerns has spurred interest in vacuum cleaners with advanced filtration systems, such as HEPA filters, which address issues like allergens and indoor air quality.
 

Europe: The Europe household vacuum cleaners holds market with a CAGR of 4.5% for the forecast period of 2024 to 2032. In Germany, the household vacuum cleaners market is characterized by a strong emphasis on energy efficiency and sustainability, reflecting the country's commitment to environmental responsibility. German consumers prioritize eco-friendly products, leading to increased demand for vacuum cleaners that feature low energy consumption and are designed with recyclable materials.
 

The market also sees a growing interest in high-performance models with advanced filtration systems, such as HEPA filters, to address health concerns related to allergens and indoor air quality. Additionally, German consumers value quality and durability, often opting for premium brands known for their reliability and long-lasting performance. This focus on efficiency and sustainability aligns with broader European regulations and standards, which drive both consumer preferences and industry practices.
 

Asia Pacific: China dominated the household vacuum cleaners market in the Asia Pacific region with a revenue of around USD 3.1 billion with a CAGR of 7.3% for the forecast period of 2024 to 2032. In China, the household vacuum cleaners’ market is rapidly expanding, driven by increasing urbanization and rising living standards. As more Chinese consumers move into modern apartments and homes, there is a growing demand for household appliances that enhance convenience and cleanliness. This trend is fueling interest in innovative and feature-rich vacuum cleaners, including models with smart technology, such as app connectivity and automated cleaning functions.
 

Additionally, the market is seeing a rise in the popularity of affordable yet high-quality options as consumers seek value for money amidst a broad range of choices. With an expanding middle class and a shift toward more modern lifestyles, Chinese consumers are increasingly investing in vacuum cleaners that offer advanced features and improved performance, contributing to the overall growth of the market.
 

Household Vacuum Cleaners Market Share

The market is fragmented, with prominent players holding a market share of 10%-15% of the total market share. These companies are known for their diverse range of vacuum cleaners, from traditional upright models to advanced robotic and cordless versions. They are investing in advanced technologies, such as smart home integration, robotic automation, and enhanced filtration systems, to meet growing consumer demands for convenience, efficiency, and health benefits. Many companies are also emphasizing sustainability by developing energy-efficient models and using eco-friendly materials.
 

Household Vacuum Cleaners Market Companies

Major players operating in the household vacuum cleaner industry include:

• Bissell Inc.
• De'Longhi Appliances S.r.l.
• Dyson Ltd.
• Electrolux AB
• Eureka
• Hoover
• iRobot Corporation
• LG Electronics Inc.
• Miele & Cie. KG
• Panasonic Corporation
• Philips Electronics N.V.
• Rowenta (SEB Group)
• Samsung Electronics Co., Ltd.
• SharkNinja Operating LLC
• Vorwerk
• Interhold AG
   

Household Vacuum Cleaners Industry News

• In June 2023, Dyson, a leading manufacturer of household vacuum cleaners, unveiled its latest cordless vacuum model featuring enhanced suction capabilities and improved battery life.
   
• In September 2023, iRobot, the maker of the popular Roomba robotic vacuum, announced that it has acquired its main competitor Roomba in a $1.7 billion deal, consolidating its position in the automated vacuum cleaner market.
   
• In March 2024, Hoover, a long-established vacuum cleaner manufacturer, announced a collaboration with Amazon to integrate Alexa voice control capabilities into its latest line of vacuum cleaners, allowing users to manage their cleaning tasks through voice commands.
   

The household vacuum cleaner market research report includes in-depth coverage of the industry, with estimates & forecast in terms of revenue (USD Billion) and volume (Thousand Units) from 2018 to 2032, for the following segments:

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Market, By Product Type

• Cordless
• Upright
• Canister
• Central
• Drum
• Wet/Dry
• Robotic
• Others

Market, By Distribution Channel

• Online
• Offline

The above information is provided for the following regions and countries:

• North America
  • U.S.
  • Canada
• Europe
  • Germany
  • UK
  • France
  • Italy
  • Spain
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Rest of Asia Pacific 
• Latin America
  • Brazil
  • Mexico
  • Rest of Latin America 
• MEA
  • Saudi Arabia
  • UAE
  • South Africa
  • Rest of MEA