Horizontal Cartoning Machines Market Size - By Machine Type, By Capacity, By End Use Industry, By Distribution Channel Analysis, Share, Growth Forecast, 2024 - 2032

Horizontal Cartoning Machines Market Size

The global horizontal cartoning machines market was valued at USD 2.9 billion in 2023 and is estimated to grow at a CAGR of over 5.2% from 2024 to 2032.
 

There is a constant growth in demand for horizontal cartoning machines as the food and beverage, e-commerce, pharmaceutical, and healthcare sectors are expanding. High-speed cartoning machines are being increasingly adopted as companies look to enhance their production cycle. These machines provide an extensive range of automation, solving the labor cost problem while also working on increasing the efficiency of the machine. In addition to this, they assist in reducing overhead costs as they diminish the need for manual packaging.
 

Modern-day consumers are increasingly demanding packaged foods due to their fast-paced lifestyle, leading to the solution of effective packaging. This, combined with the rapid growth of the e-commerce sector, is driving a new trend of secure and high-quality packaging. Horizontal cartoning machines are able to design a variety of packaging more suited to protecting the product as well as marketing it to customers. In conclusion, with newer economies developing, particularly in Asia and Latin America, there's a higher demand for such machines as they've been looking for reliable packing machinery.

Horizontal Cartoning Machines Market Trends

• The international market for packing machinery is undergoing rapid transformation due to various technological advancements. Businesses are making heavy investments in areas like artificial intelligence, sophisticated software, and other advanced technologies. With more and more companies providing such mechanized solutions, the shift towards high-end technologies, including sensors and software, is expected to become commonplace.
   
• Moreover, many companies are working towards making tailor-made business solutions to come up with novel packaging concepts that impress the customers. Companies around the world have employment issues such as keeping skilled operators, high labor costs, and worker safety in the midst of the pandemic. These factors are increasing the interest surrounding the use of artificial intelligence and automation technologies.
   

Horizontal Cartoning Machines Market Analysis

The horizontal cartoning machines industry is confronted by certain constraints that, in turn, limit its growth. These factors include economic and cost pressures, technological barriers, market rivalry, and legal regulations. The high purchase cost of the horizontal cartoning machines is likely to act as a bottleneck for the small players and those within the developing economies. For the smaller and medium enterprises, making that first leap to implementing automation technologies usually proves to be quite challenging. And incorporating new cartoning machines into the current production facilities may also take time and resources. Hiccups and expenses may happen owing to the incompatibility of older systems with recent technologies, which may interrupt routine operations.
 

In addition, the packaging sector, especially regarding pharmaceuticals, food, and drinks, must comply with stringent rules. As one of the examples of such regulations, in certain cases, certain formats of packaging or tamper-evident features may be required, which complicates the work of the cartoning machine manufacturers on conforming with the changing requirements.
 

• Based on machine type, the horizontal cartoning machines market can be segmented into manual horizontal machine, semi-automatic horizontal machine and fully automatic horizontal machine. The fully automatic horizontal machine segment registered revenue of around USD 1.8 Billion in the year 2023 and is projected to expand at a CAGR of around 5.4% between 2024 and 2032. In addition, the fully automatic horizontal cartoning machines are useful for bulk packaging, especially when speed, accuracy, and little human input are required. Automation is a notable pattern, coupled with a rise in the number of kiosks for product conveyors, inspection unit integration, and robotic arms for automated loading and sorting.
   
• On the other hand, semi-automatic machines have gained a foothold due to the automation of procedures like carton forming and sealing, while humans complete complex ones like product loading. This combination of semi-automatic and manual functions is appealing to mid-sized manufacturers who want to be more efficient while being more versatile manufacturers. These devices are being designed to produce a wider range of carton sizes and different kinds of products, benefiting companies that have diverse packaging requirements.

• Based on the end use industry, the horizontal cartoning machines market is categorized as pharmaceuticals, food and beverage, consumer goods, cosmetics and personal care and others. The food and beverage segment held around 33% of the total market share in 2023 and is forecasted to have a steady compound annual growth rate of about 5.6% between the years 2024 to 2032. Horizontal cartoning machines are widely used in this industry. This sector requires packaging that preserves the food's integrity and meets food safety standards, as well as seals the food. These machines are used to package dairy products, snacks, and ready-to-eat foods in order to shield them from moisture, air, and light.
   
• Counterfeiting and tampering are rapidly evolving issues, which are resulting in heightened demand for stronger packaging solutions and packaging that is tamper-evident and easy to open. Horizontal cartoning machines have seals, RFID, and unique barcodes as a form of tampering protection. As e-commerce continues soaring, and consumer orientation takes a stronger hold, changes in consumer behavior are forcing manufacturers towards a more diverse bunch of stock-keeping units produced in smaller batch sizes. With horizontal cartoning machining advancing, manufacturers estimate that they will combine different variations of products with packaging of all shapes and sizes on a single conveyor belt.

• In terms of the country, the U.S. surpass expectations within the North American horizontal cartoning market, which totals a value of USD 700 million in 2023, with a predictable extensive growth reaching up to 5.2% within the remaining years of the decade. The growing demand for automation alongside the growing trend of the US population demanding more convenience and customization has led the North American market to expand throughout various industries. As research and investments in vision inspection systems and robotic arms increase, the rollout of automatic horizontal cartoning machines is projected to go up as well.
   
• Also, the pharmaceutical industry in the US is developing due to the growing needs for medical products, vaccines, and even OTC drugs. Horizontal cartoning machines also provide high-security tamper-evident packaging systems that meet the requirements. As the trend of personalized medicine and valuable pharmaceuticals continues to rise, the manufacturers target packaging systems that are precise, precise, and protective.
   

North America: Regarding the country, the North America horizontal cartoning machines market is spearheaded by the US with an estimated share of 79%. Part of the growth of the US market for horizontal cartoning machines also stems from increased automation, growth in consumer convenience and customization, and increased activities in the pharmaceutical, healthcare, and food and beverages industries.
 

However, Canada’s market is expected to grow at a rate of 4.6% between 2024 and 2032. Development in the Canadian market for horizontal cartoning machines is being enhanced by automation, environmentally friendly packaging, e-commerce, technological advancement, and growth of the pharmaceutical and food & beverage markets.
 

Europe: The Europe horizontal cartoning machines accounted for 24% of the total market in 2023 and is expected to increase at a CAGR of about 4.9 percent between 2024 and 2032. The increased growth of e-commerce in Europe has led to a higher demand for reliable and reasonably priced packaging. There are also the pharmaceutical firms that have been investing in pharmaceutical packaging growth within the region.
 

Germany is placed at the forefront among the many countries partaking in the apportioned market share as regards the commercial horizontal cartoning machines, where data has shown an approximate growth rate of 5.5% between 2024 to 2032. What makes Germans stand out among their peers is the high quality of engineering and advanced manufacturing tools that they use to create packaging machinery, thus cementing Germany’s reputation within the global packaging market.
 

Asia Pacific: The region is expected to grow with a CAGR of around 5.7% from 2024 to 2032, and in 2023, held approximately 37% of the horizontal cartoning machines market share. The strong growth of pharmaceuticals and F&B sectors along with the automation and industrialization in the region has resulted in rapid growth in the cartoning market.
 

The Indian economy’s growing e-commerce sector will also heighten sales of everything from food and electronics to consumer goods during the forecast period, and the country will also be among those most likely to grow thanks to a CAGR of up to 6.2% between 2024 and 2032. There is a visible transformation of certain sectors within India, most notably manufacturing, with Industry 4.0 principles being embraced wherein AI, IoT, and robotics are being integrated seamlessly.
 

Horizontal Cartoning Machines Market Share

As of 2023, IMA Group, Marchesini Group, Mpac Group, SaintyCo, and ShineBen Machinery had a total combined market share ranging from 15% to 20%. All these companies are aggressively pursuing mergers and acquisitions, constructing additional facilities, and forming joint ventures in an effort to increase their customer base through a diversified product offering.
 

Another area where manufacturers are trying to set themselves apart is the use of advanced technologies that include robotic arms, automation, and smart equipment. However, some customers are more focused on getting custom-made tools that are able to serve a multitude of products and packaging styles. Installations, training sessions, after-sale maintenance, provision of spare parts, and stands, even for those who provide them, help to get a customer base and an edge against competitors.
 

Horizontal Cartoning Machines Market Companies

Major players operating in the horizontal cartoning machines industry are:

• ADCO Packaging Solutions
• BW Integrated Systems
• Econocorp 
• Elite Packaging Machinery
• IMA Group
• Infinity Automated Solutions
• Jacob White Packaging
• Marchesini Group
• Mespack
• Mpac Group
• Nichrome 
• Omori Machinery
• SaintyCo 
• Serpa Packaging Solution
• ShineBen Machinery
   

Horizontal Cartoning Machines Industry News

• Spartan M-Pro Cartoner was introduced on October 6, 2024, by Econocorp during the Pack Expo International held at Booth S-1502, which ran from 3rd November 2024 till 6th November 2024. Built on the reputation of the Spartan, which depended on the Sega, is said to be 40 years old.
   
• In February 2024, IMA Group, a company engaged in the construction of automatic machines for the pharmaceutical, food, and battery processing and packaging industry, announced the launch of two AI solutions which aim to improve the efficiency of service delivery. The IMA Sandbox allows partners to create complex algorithms in a secured, ever-changing cloud environment.
   
• At the Interpack Alliance Exhibition Shanghai that took place in November 2023, ELITER Packaging Machinery presented its improved automated version of the cartoning machine. The recently introduced GRAN SONATA end-load cartoner is made from stainless steel and adopts a multi-axis servomechanism. It is suitable for medium to large packages and is a good option for automating secondary and tertiary package operations.
   

This horizontal cartoning machines market research report includes in-depth coverage of the industry with estimates & forecast in terms of revenue (USD Billion) & volume (Thousand Units) from 2021 to 2032, for the following segments:

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Market, By Machine Type

• Manual horizontal machine
• Semi-automatic horizontal machine
• Fully automatic horizontal machine

Market, By Capacity

• Up to 100 cartons/ min
• 100 to 200 cartons/ min
• 200 to 400 cartons/ min
• Above 400 cartons/ min

Market, By End Use Industry

• Pharmaceuticals
• Food and beverages
• Consumer goods
• Cosmetics and personal care
• Others (nutraceuticals etc.)  

Market, By Distribution Channel

• Direct sales
• Indirect sales   

The above information is provided for the following regions and countries:

• North America
  • U.S.
  • Canada
• Europe
  • UK
  • Germany
  • France
  • Italy
  • Spain
  • Russia
• Asia Pacific
  • China
  • India
  • Japan
  • South Korea
  • Australia 
• Latin America
  • Brazil
  • Mexico 
• MEA
  • UAE
  • Saudi Arabia
  • South Africa