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Hair Scrunchies Market Share
The market seem to be highly fragmented in nature due to presence of numerous local and global players across the globe. In 2023, the above list of dominant market players collectively held around substantial 15%-20% market share. These prominent players are proactively involved in strategic endeavors, such as mergers & acquisitions, facility expansions & collaborations, to expand their product portfolios, extend their reach to a broader customer base, and strengthen their market position.
Hair Scrunchies Market Companies
Major players operating in the hair scrunchies industry include:
- Claire's Stores Inc.
- Emi Jay, Inc.
- Etsy, Inc.
- Forever 21, Inc.
- Goody Products, Inc.
- Invisibobble GmbH
- Kitsch, LLC
- L. Erickson USA, Inc.
- Madewell (J.Crew Group, Inc.)
- Mimi's The Look, LLC
- Scunci International (Conair Corporation)
- Slip (The Beauty Silk Pty Ltd)
- Target Corporation
- Urban Outfitters, Inc.
- Zara (Inditex)
Why is the demand for fabric based hair scrunchies increasing?
Fabric segment held the dominant market share worth USD 17 million in 2023 and is anticipated to grow through the years, owing to the comfort and softness offered by these scrunchies.
How big is the hair scrunchies market?
The hair scrunchies industry was valued at USD 27 million in 2023 and is anticipated to register a CAGR of over 5.4% between 2024 and 2032, driven by changing fashion trends and the cyclical nature of retro styles.
What factors are pushing the growth of North America hair scrunchies industry?
North America hair scrunchies market held a revenue share of 23% in 2023 and is expected to grow substantially till 2032, owing to their inexpensive nature.
Which companies define the competitive landscape of hair scrunchies industry?
Claire's Stores Inc., Emi Jay, Inc., Etsy, Inc., Forever 21, Inc., Goody Products, Inc., Invisibobble GmbH, Kitsch, LLC, L. Erickson USA, Inc., Madewell (J. Crew Group, Inc.), Mimi's The Look, LLC are some of the major industry contenders.