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Hair Mask Market Share
The market is moderately consolidated, with several regional companies operating on a global scale. Together these companies hold a market share of 45%-50% of the total market. These companies are investing heavily in research and development to create innovative products, such as organic hair masks. They are also focusing on expanding their distribution networks, both online and offline, to reach a wider customer base.
Hair Mask Market Companies
Major players operating in the market are:
- Arvazallia
- Aveda Corp.
- Coty Inc.
- EVA NYC
- Henkel AG & Co. KGaA
- Kao Corporation
- Leonor Greyl USA
- LOreal Paris
- MIELLE
- OLAPLEX
- Procter & Gamble
- Revlon, Inc.
- Shiseido Co., Ltd.
- Unilever
- Wella International Operations Switzerland Sàrl.
Which leading companies are operating in the hair mask market?
Key players operating in the hair mask industry are Arvazallia, Aveda Corp., Coty Inc., EVA NYC, Henkel AG & Co. KGaA, Kao Corporation, Leonor Greyl USA, LOreal Paris, MIELLE, OLAPLEX, Procter & Gamble, Revlon, Inc., Shiseido Co., Ltd., Unilever, and Wella International Operations Switzerland S
What is the value of North America hair mask market?
North America hair mask industry captured 34.8% share in 2023, owing to a high demand for premium and innovative hair care products.
Why is there a heightened demand for steam-free mask?
The steam-free mask segment held USD 1.5 billion in 2023 due to its convenience and ease of use.
How big is the hair mask market?
Hair mask industry size was worth USD 2.2 billion in 2023 and will expand at a 5.1% CAGR between 2024 and 2032, driven by increasing consumer awareness of hair care, rising disposable incomes, and growing demand for premium hair care products.