Fire Truck Market Share

REV Group, Rosenbauer, and Oshkosh collectively held a substantial market share of over 25% in the fire truck industry in 2024. REV Group, a key player in the fire truck industry, owns leading brands such as E-ONE, Pierce Manufacturing, and Spartan Emergency Response. This multi-brand strategy enables the company to address diverse customer needs, including municipal fire departments, industrial facilities, and airport services. Pierce Manufacturing, for example, specializes in custom-built fire trucks, offering pumper trucks, aerial ladder trucks, and tankers tailored to specific sector requirements.

Rosenbauer drives innovation and sustainability in fire truck manufacturing, with significant investments in electric fire trucks, exemplified by its Revolutionary Technology (RT) series. By adopting green technologies, the company reduces the environmental impact of firefighting operations, appealing to regions with stringent environmental regulations. Rosenbauer also integrates advanced technologies, such as intelligent control systems and smart connectivity, to enhance fleet management and enable real-time data analytics.

Oshkosh Corporation leverages technological innovation and global expansion to strengthen its position in the fire truck market. Through its subsidiary Pierce Manufacturing, Oshkosh produces a wide range of custom fire trucks. The company invests heavily in electrification and autonomous capabilities while advancing sustainability through low-emission fire trucks. Oshkosh’s global growth strategy targets emerging markets in Asia-Pacific and Latin America, driven by increasing urbanization and rising demand for firefighting solutions.

Fire Truck Market Companies

Major players operating in the fire truck industry are:

• Bronto Skylift
• Danko Emergency Equipment
• Darley
• IVECO
• Morita Holdings
• Oshkosh
• REV Group
• Rosenbauer
• XCMG
• Ziegler Group