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Counterfeit products in the dry herb cannabis vaporizers industry threaten consumer safety and brand reputation. As demand rises, so does the presence of low-quality products lacking essential safety features. This has led consumers to prefer trusted brands, boosting demand for genuine vaporizers. Growing awareness of counterfeit risks is expected to expand the market for high-quality vaporizers. Brands are focusing on transparency and quality assurance, while legitimate manufacturers and distributors combat counterfeiting.
Based on product type, dry herb cannabis vaporizers market is segmented into tabletop and portable. The portable type is dominating the market in 2023, generating a revenue of USD 1.93 billion and is expected to grow at a CAGR of 14.8% during the forecasted time period. Portable vaporizers dominate the market due to their convenience, mobility, and compact design. They appeal to a wide range of consumers, including recreational users and vaping novices. Features like rapid heating, USB charging, and Bluetooth connectivity attract tech-savvy users. Their user-friendly interfaces make them accessible for both beginners and experienced users, driving their growth and popularity.
Based on heating method, market is segmented into conduction, convection and induction. The conduction heating method dominated the market in 2023, acquiring a market share of 44% and is expected to grow at a CAGR of 13.9% during the forecast period. Conduction vaporizers are popular due to the ability of delivering a satisfying vaping experience.
As conduction method heat the herb directly through contact with a heated surface, allowing for quick heat-up times and immediate vapor production. This appeals to users who want convenience and instant results. These vaporizers have simple designs, making them easy to use, especially for beginners. They require less maintenance than convection vaporizers, which need herbs to be stirred for even heating. Additionally, conduction vaporizers are usually more affordable, making them a cost-effective choice for consumers hesitant to buy high-end devices. The combination of fast heating, ease of use, and affordability has made conduction heating dominant in the market, meeting a wide range of consumer needs.
Europe has emerged as a dominating region accounting for a revenue of USD 900 million in 2023 and is anticipated to grow at a CAGR of 15.9% during the forecast period. The region dominance is due to the many European countries which have legalized cannabis for medical usage as there is a significant rise in the diseases such as anxiety, depression, and inflammation. Cannabis is increasingly recognized for its potential therapeutic benefits in alleviating symptoms of various conditions. While medical cannabis vaporizers are legal in some countries, but they are strictly banned for recreational use. This change in laws has created a more open market, driving innovation and investment in vaporization products.
North America: In terms of the country, US holds overall market share of around 74% in year 2023 and is anticipated to grow at CAGR of 14.1% during the forecasted time period. As US serves both medical patients and recreational users, driving demand for various products from basic to advanced models. U.S. manufacturers innovate with features like precision temperature control, mobile app connectivity, and longer battery life to meet the needs of tech-savvy consumers.
Europe: The Germany accounted with a market share of around 13% in 2023 and anticipated to grow with a CAGR of around 16.5% during forecast period. Germany has one of Europe's largest medical cannabis markets, increasing the demand for high-quality vaporizers. Medical users, who value efficiency and vapor quality, drive this trend. While recreational use is mostly unregulated, both medical and recreational users contribute to market growth. Manufacturers are creating products for both segments.
Asia Pacific: In terms of country, Australia has emerged as dominant country holding a market share of around 16% in 2023 and is anticipated to grow at a CAGR of 12.3% during the forecasted time period. Australia's legalization of medical cannabis has boosted the demand for vaporizers. Patients prefer vaporizers for consumption. Consumers in these countries prefer e-commerce platforms for buying these products due to the wide selection and convenience.