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Consumers increasingly sought healthier options in dips and spreads, leading to a rise in demand for products made from natural and nutritious ingredients. Brands responded by offering dips and spreads with lower fat, salt, and sugar content and incorporating functional ingredients like plant-based proteins, superfoods, and probiotics. The plant-based and vegan movement continued to gain momentum, driving the demand for dips and spreads made from plant-derived ingredients. Plant-based options such as hummus, guacamole, and nut-based spreads gained popularity among consumers looking for sustainable and animal-free alternatives.