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Increasing prevalence of GI disorders and other chronic ailments has augmented the market growth. The prevalence of GI disorders such as colorectal cancer, Crohn's disease, celiac disease, and gastrointestinal bleeding has been on the rise globally. For instance, according to the European Crohn's and Colitis Organisation (ECCO) data, in 2020, around 2.5 million people in Europe were affected by IBD and is expected to increase in the coming years. These conditions often require thorough examination and evaluation of the GI tract, making capsule endoscopy an effective and minimally invasive diagnostic tool.
Additionally, ageing population has increased likelihood of developing chronic diseases, including GI disorders and more susceptible to conditions like colorectal cancer and gastrointestinal bleeding. Capsule endoscopy provides a valuable diagnostic solution for this population, as it is less invasive and better tolerated by older patients.