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The biotech flavors industry has undergone a remarkable transformation over the past decade. Once catering to a niche segment of health-conscious consumers, biotech flavors have surged into the mainstream. This shift can be attributed to heightened awareness about the environmental repercussions of sourcing traditional agricultural flavors, like vanilla and citrus, and the implementation of stringent regulations on synthetic flavors. Consequently, major players in the food and beverage sector are now channeling substantial investments into biotech flavor development, aligning with their broader sustainability and innovation agendas.
According to the U.S. Department of Agriculture (USDA), the demand for natural and organic food products has grown by 12% annually over the past five years. Additionally, the European Commission reported a 15% increase in the market share of clean-label products in the EU from 2018 to 2023. These statistics underscore the growing consumer preference for natural ingredients and the subsequent rise of biotech flavors in the market.