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Based on type, the market is segmented as polyvinylidene chloride (PVDC), ethylene vinyl alcohol (EVOH), polyethylene naphthalate (PEN) and others. Polyvinylidene chloride (PVDC) metal held a majority market value of USD 1.4 billion in 2022. This shows that PVDC has also moved into greener materials and alternative recycling options due to environmental pressure to do so. The innovations are designed to improve physical properties of PVDC while focusing on sustainability. The players in the industry are inventing new formulations and multi-functional coatings which fit changing package requirements and legislature’s call for greener options.
Based on end-use, the market is segmented as pharmaceutical, food and beverage, agriculture, cosmetics, automotive, and others. Food and beverage segment held a dominant market share of around 42% in 2022 and is expected to grow at a lucrative pace till 2032. The barrier material market is booming as it provides for prolonged shelf life, flavor retention, and avoidance of contaminations in the food and beverage industry. The use of sustainable, biodegradable, and eco-friendly as well as recyclable materials are trending towards these corporate social responsibility objectives. Sophisticated barrier technologies in the search for effective packaging options that preserve product freshness while eliminating waste and complying with industry requirements.
U.S. dominated the North American region with majority market share and a revenue of USD 0.8 billion in 2022 and is anticipated to expand at a significant pace from 2023-2032. due to several key factors. The US barrier material market is on a positive growth trend largely due to the rising demand in eco-friendly packaging products. An increased demand for barriers that provide more advanced protection from the moisture, gases, or contaminants is being observed over various industries such as food, medical, and electronic among others. The market trends, which have been influenced by technological advancements, regulatory initiatives promoting recyclability and increased e-commerce are some of the fundamental elements forming this market environment.