B2B Laptop & PC Market Analysis

B2B Laptop & PC Market Analysis

To get key market trends

  Download Free Sample

Based on product, the market is segmented into laptops, desktop PCs, workstations, netbooks, tablet PCs, HDMIs, and handheld computers. The laptops segment accounted for 30% of the market share in 2023.

• The product segment caters to the specific requirements of industries such as workstations, laptops, tablet PCs, desktop PCs, netbooks, and handheld computers. The offerings of each product contribute to B2B laptop & PC market versatility, growth, and adaptability. It enables customization, technological integration, and a competitive edge in meeting the diverse needs of businesses in different sectors.

   

• Industries with varying needs, such as workstations for high-performance tasks or handheld computers for field services, indicate a high level of technological integration. This integration can drive advancements in hardware and software development to meet the evolving demands of different sectors. The adoption of customization & specialization allows manufacturers to tailor these devices and meet the unique demands of particular industries, fostering innovation and creating niche markets within the broader landscape.

Based on enterprise size, the B2B laptop & PC market is divided into large enterprise and SMB. The SMB segment is expected to expand at over 7% CAGR through 2032.

• The surge in cloud computing, remote work trends, and collaboration & communication tools has triggered an unprecedented rise in the market. At the core of this digital transformation, SMBs play a pivotal role by actively participating in digital transformation initiatives to enhance their operational efficiency. This often involves upgrading their IT infrastructure including the acquisition of laptops and PCs to meet modern business requirements.

   

• SMBs are increasingly adapting to new technologies. Their willingness to adopt innovations contributes to the demand for advanced features in laptops and PCs, driving manufacturers to develop products that meet these evolving needs. All these factors cater to the upgrading of laptops and PCs, thereby becoming a strategic investment for SMBs to streamline operations, improve communication, and achieve business goals.

Asia Pacific B2B laptop & PC market held over 35% of the revenue share in 2023. The region is witnessing robust growth in the laptop market, particularly in countries including China, India & Singapore, driven by substantial investments and expansion activities by SMBs & large enterprises. Government initiatives promoting digital infrastructure, coupled with a growing enterprise presence and technological advancements in both large corporations & smaller enterprises, further fuel the demand for high-performance connectivity solutions.

Competitive pricing, local manufacturing, and a skilled workforce enhance the accessibility & deployment efficiency of B2B laptops & PCs, solidifying Asia Pacific's position in the market. Additionally, the region's early adoption of emerging technologies is further amplifying the need for such solutions, contributing to sustained market dominance.