Automotive Starter Motor Market Size - By Starter Motor, By Vehicle, By Power Rating, By Sales Channel, Analysis, Share, Growth Forecast, 2025 - 2034

Automotive Starter Motor Market Size

The global automotive starter motor market was valued at USD 24.3 billion in 2024 and is projected to grow at a CAGR of 8.9% between 2025 and 2034. This increase in the number of passengers cars, commercial vehicles and two wheelers directly contributes to the need for automotive starter motors. Emerging economies are seeing an increase in their purchasing power, and thus a rise in vehicle sales. New automotive markets have opened up globally and starter motor manufacturers have to adjust accordingly, and so do starter motor manufacturers.
 

The Indian commercial vehicle market is maturing, shifting from traditional diesel economy trucks towards greener LNG, electric, and hydrogen vehicles. 70% of India's freight is transported by road, thus the industry is beginning to adopt eco-friendly techniques, supported by legislation such as BS-VI and CAFE regulations. The industry is being transformed via Telematics, Predictive Analytics, machine learning as well as AI connected trucks, which increases fuel efficiency, safety and improves logistics. This also aids India in meeting international decarbonization targets.

Market growth is increased by modern technologies in automobile starter motors such as lightweight systems, gear reduction, and improved energy efficiency use. These factors help make newer models of starter motors aligned with industry trends towards economizing on fuel use and cutting down emissions. These advancements make vehicles more reliable, enhance their performance, and prompt widespread adoption of advanced starter motors.
 

The increasing occurrence of electric and hybrid vehicles poses a complementary challenge in marketing automotive starter motors. In as much as electric vehicles (EVs) start differently, the hybrid vehicle category is still reliant on sophisticated starter motors to ignite the engine. Global shifts towards eco-friendly transportation methods combined with enabling government regulations have greatly increased the appeal of this segment of the market.
 

Automotive Starter Motor Market Trends

The marketing of EVs contributes to the steady transformation of starter motor technology within the automotive industry. EVs do not require starter motors as internal combustion engine (ICE) vehicles do. They are, however, heavily reliant on improved motor technologies. Innovations in starter motor design must keep pace with shifting market demand. Hybrid vehicles require both conventional starter motors and advanced alternator systems in order to meet the needs of the ICE- to -EV market transition.
 

Automobile manufacturers are concentrating on lighter parts for their cars to make them easier to use as well as for increasing the vehicle’s mileage and decreasing emission levels. In response, the starter motor industry is developing smaller, high-efficiency motors with better energy performance. This development goes in parallel with the increasing passenger demand on the already existing tight international emission regulations.
 

The use of start-stop technology to improve vehicle fuel efficiency has increased the demand for more robust starter motors that can withstand, on frequent basis, the severe working conditions caused by engine restarts. These systems considerably cut down on emissions and fuel wastage during engine idling and power consumption and make starter motors one of the essential parts of a modern vehicle in need to meet tough contour environmental protection requirements.
 

Automotive Starter Motor Market Analysis

Based on vehicle, the market is segmented into passenger car and commercial vehicle. In 2024, the passenger car segment accounted for over 67% of the automotive starter motor market share and is expected to exceed USD 37.2 billion by 2034.
 

• Given increased accessibility to self-disclosed personal mobility, support for the rapid urbanization, as well as rise in disposable incomes within developing territories like India and China, the use of passenger vehicles is greatly increasing.
   
• Also, modern technologies like start-stop systems are being put into passenger vehicles for better emission control and improved fuel efficiency. This subsequently increases the demand for advanced materials which can withstand thermal and fatigue stress, particularly with respect to electric motors. Moreover, this change, along with the increasing integration of hybrid and electric vehicles, which need reconfigured starting systems, places the passenger vehicle market as one of the key drivers of growth within the sector. Starter motors have high sales levels due to the volume and varied uses of the passenger cars global market.

Based on the sales channel, the automotive starter motor market is divided into OEM and aftermarket. The OEM segment held around 73% of the market share in 2024, due to their direct integration into vehicle production.
 

• OEMs ensure that starter motors bought directly from them are affordable, which is a great relief to automakers whose aim is to meet the demanding performance and emission criteria from all markets. Purchases also lead to economies of scale through bulk purchasing and simplified procurement and distribution processes.
   
• The increasing complexity of vehicles, which are needed to incorporate start-stop systems, leads automotive manufacturers to depend on some OEMs to achieve satisfactory integration. Warranties and guaranteed services after sale are good arguments in favor of OEMs instead of after-sale service providers. Their strong coordination with automotive manufacturers and the possibility of delivering the desired high-quality components give OEMs a superior position in the sale of these products.

In 2024, the U.S. region accounted for a automotive starter motor market share of over 85% and is expected to exceed USD 10.6 billion by 2034.
 

• U.S. has a highly developed automotive manufacturing sector and a considerable need for both passenger and commercial vehicles. The U.S. industrial base is also quite supportive as the presence of large automobile manufacturers, established supply chain networks, and top-notch components producers boost the market’s strength. In particular, the adoption of start-stop technology and rules like corporate average fuel economy standards (CAFE) have led to a growing need for new and more efficient starter motors and control devices.
   
• Asia Pacific is the leading region in the automobile starter motors market because of the outsized automobile production from China, Japan, and India. Rising urbanization and increasing disposable incomes have resulted in more passenger cars being sold in these regions.
   
• On top of that, the government programs that encourage local production and local innovation, together with the region’s low average costs of doing business, make Asia Pacific the world’s center for starter motor production and development. Emerging markets also play a vital role because of the growing automotive industry and the need for low-cost cars.
   
• Focus on increasing the efficiency of the vehicle starter motors while complying with the EU's emission regulations and assisting in the reduction of carbon dioxide emissions. Along with heat engines, starters also contribute to the global expansion of the hybrid and electric market. Competitive automakers and suppliers are located in Germany, France, and Italy. Therefore, these countries have made continuous improvements to starter motor systems for better fuel economy and to meet environmental regulations.
   

Automotive Starter Motor Market Share

• Bosch and Continental collectively held a substantial market share of over 22% in the automotive starter motor industry in 2024. The firms have dominant technological know-how, remarkable market coverage, and long-established relations with international car manufacturers. These companies are famous for high-efficiency, durable starter motors designed for the new generation of internal combustion engine (ICE) vehicles, hybrids, and electric vehicles (EVs).
   
• Their global reach and reliable product quality have earned them credibility and a dominant position in the automobile markets. This market dominance stems from the powerful and reliable investments in technology and research, as well as the ability to meet the demands of the highly competitive and economically accessible vehicle markets.
   

Automotive Starter Motor Market Companies

Major players operating in the automotive starter motor industry are:

• BorgWarner
• Bosch
• Continental
• Delphi Technologies
• Denso
• Hitachi
• Mitsubishi Electric
• Valeo
   

The players in the automotive starter motor market are investing more resources to develop compact and lightweight starter motors to meet the demand from modern fuel-efficient and electric vehicles which, in turn, improves product efficiency and durability. Advanced materials and innovative designs allow them to accomplish this goal.
 

Furthermore, participants in the market are paying more attention to strategic alliances and supply chain integration because of the increasing interest in hybrid and electric vehicles. Attention is given towards formulating tailor-made strategies for individual clients' OEMs intended for new automotive technologies. In a bid to lessen their carbon footprints, these actors are looking for greener materials and production techniques.
 

Automotive Starter Motor Industry News

• As of November 2024, Siemens Smart Infrastructure has developed the SIMATIC Electrical Special Starter 200SP e-Starter, a self-contained electronic starter with semiconductor modules featuring silicon carbide mosfets. These starters offer ultra-fast wear free switching, multi short circuit protection a thousand times faster than traditional systems and lowers the need for maintenance. With Siemens’ TIA concept, it improves system diagnostics and cooperation and contributes to lowering lifetime energy consumption and service needs. This greatly benefits the user due to system simplification and durability for industrial purposes. Siemens’ products allow for more stringent practices in the field.
   
• In July 2024, WOLFBOX introduced the new 16 Mega Volt jump, an ohmite device with a 3,000 amp capacity, this high 3000 Amp Jump starter charger is useful on 12-volt vehicles. Its 16,000 mAh battery offers great compatibility, fast charging using USB-C and USB-A port transforms the device into a portable power bank. The device reaches full charge in 90 minutes and holds an IP64 rating. It comes equipped with an LED flashlight and 10 moveable safety features, allowing it to help in almost any situation making it perfect for travel, camping and vehicle malfunctions.
   

The automotive starter motor market research report includes in-depth coverage of the industry with estimates & forecasts in terms of revenue ($ Mn/Bn) & shipment (Units) from 2021 to 2034, for the following segments:

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Market, By Starter Motor

• Electric starter motor
• Pneumatic starter motor
• Hydraulic starter motor
• Others

Market, By Vehicle

• Passenger car
• Commercial vehicle
  • LCV
  • HCV

Market, By Power Rating

• Below 1.5 kW
• 1.5–2.5 kW
• Above 2.5 kW

Market, By Sales Channel

• OEM
• Aftermarket

The above information is provided for the following regions and countries:

• North America
  • U.S.
  • Canada
• Europe
  • UK
  • Germany
  • France
  • Italy
  • Spain
  • Russia
  • Nordics
• Asia Pacific
  • China
  • India
  • Japan
  • South Korea
  • ANZ
  • Southeast Asia
• Latin America
  • Brazil
  • Mexico
  • Argentina
• MEA
  • UAE
  • Saudi Arabia
  • South Africa