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ZF and KOSTAL are the major market players operating in the global automotive gear shifter industry accounting for over 10% of market share in 2023. ZF is focusing on advanced electronic gear shifters with integrated safety features to stay competitive in the market. The company leverages its expertise in automation and mechatronics to develop innovative shift-by-wire systems, reducing weight and enhancing vehicle efficiency. ZF also invests in R&D to adapt to electric vehicle trends, offering customizable solutions that cater to both traditional and EV markets, ensuring a strong position across different vehicle segments.
KOSTAL is enhancing its position in the automotive gear shifter market by developing ergonomic, user-friendly electronic gear shifters with a focus on tactile feedback and intuitive interfaces. The company emphasizes sustainability by using lightweight materials and energy-efficient production processes. KOSTAL is also expanding its portfolio to include shift-by-wire technology, targeting electric and hybrid vehicles, while collaborating with OEMs to offer customized solutions that align with evolving automotive trends.
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