Report Content
Chapter 1 Methodology & Scope
1.1 Market scope & definition
1.2 Base estimates & calculations
1.3 Forecast calculation
1.4 Data sources
1.4.1 Primary
1.4.2 Secondary
1.4.2.1 Paid sources
1.4.2.2 Public sources
Chapter 2 Executive Summary
2.1 Industry 360º synopsis, 2021 - 2032
Chapter 3 Industry Insights
3.1 Industry ecosystem analysis
3.2 Vendor matrix
3.3 Profit margin analysis
3.4 Technology & innovation landscape
3.5 Patent analysis
3.6 Key news and initiatives
3.7 Regulatory landscape
3.8 Impact forces
3.8.1 Growth drivers
3.8.1.1 Increasing social media usage
3.8.1.2 Rising demand for customer sentiment analysis
3.8.1.3 Advancements in AI and machine learning
3.8.1.4 Growing focus on targeted marketing strategies
3.8.1.5 Expansion of mobile device usage globally
3.8.2 Industry pitfalls & challenges
3.8.2.1 Data privacy and security concerns
3.8.2.2 Difficulty in integrating with existing systems
3.9 Growth potential analysis
3.10 Porter’s analysis
3.10.1 Supplier power
3.10.2 Buyer power
3.10.3 Threat of new entrants
3.10.4 Threat of substitutes
3.10.5 Industry rivalry
3.11 PESTEL analysis
Chapter 4 Competitive Landscape, 2023
4.1 Introduction
4.2 Company market share analysis
4.3 Competitive positioning matrix
4.4 Strategic outlook matrix
Chapter 5 Market Estimates & Forecast, By Type of Analytics, 2021 - 2032 (USD Million)
5.1 Key trends
5.2 Descriptive analytics
5.3 Diagnostic analytics
5.4 Predictive analytics
5.5 Prescriptive analytics
Chapter 6 Market Estimates & Forecast, By Components, 2021 - 2032 (USD Million)
6.1 Key trends
6.2 Software
6.3 Services
Chapter 7 Market Estimates & Forecast, By Deployment, 2021 - 2032 (USD Million)
7.1 Key trends
7.2 On-premises
7.3 Cloud
Chapter 8 Market Estimates & Forecast, By Application, 2021 - 2032 (USD Million)
8.1 Key trends
8.2 Sales & lead generation
8.3 Finance
8.4 Operation
8.5 Human resource
8.6 Customer service
8.7 Others
Chapter 9 Market Estimates & Forecast, By End-Use Industry, 2021 - 2032 (USD Million)
9.1 Key trends
9.2 BFSI
9.3 IT and telecommunications
9.4 Retail and consumer goods
9.5 Healthcare
9.6 Government and public sector
9.7 Media and entertainment
9.8 Travel and hospitality
9.9 Others
Chapter 10 Market Estimates & Forecast, By Region, 2021 - 2032 (USD Million)
10.1 Key trends
10.2 North America
10.2.1 U.S.
10.2.2 Canada
10.3 Europe
10.3.1 UK
10.3.2 Germany
10.3.3 France
10.3.4 Italy
10.3.5 Spain
10.3.6 Rest of Europe
10.4 Asia Pacific
10.4.1 China
10.4.2 India
10.4.3 Japan
10.4.4 South Korea
10.4.5 ANZ
10.4.6 Rest of Asia Pacific
10.5 Latin America
10.5.1 Brazil
10.5.2 Mexico
10.5.3 Rest of Latin America
10.6 MEA
10.6.1 UAE
10.6.2 South Africa
10.6.3 Saudi Arabia
10.6.4 Rest of MEA
Chapter 11 Company Profiles
11.1 AgoraPulse
11.2 Awario
11.3 Brandwatch
11.4 Buffer
11.5 BuzzSumo
11.6 Falcon.io
11.7 Hootsuite
11.8 HubSpot
11.9 Iconosquare
11.10 Keyhole
11.11 Khoros
11.12 Meltwater
11.13 Mention
11.14 NetBase Quid
11.15 Rival IQ
11.16 Sendible
11.17 Socialbakers (now part of Emplifi)
11.18 SocialBee
11.19 Sprinklr
11.20 Sprout Social
11.21 Statusbrew
11.22 Synthesio
11.23 Talkwalker
11.24 Union Metrics
11.25 Zoho Social
