Report Content
Chapter 1 Methodology & Scope
1.1 Market scope & definition
1.2 Base estimates & calculations
1.3 Forecast calculation
1.4 Data sources
1.4.1 Primary
1.4.2 Secondary
1.4.2.1 Paid sources
1.4.2.2 Public sources
Chapter 2 Executive Summary
2.1 Industry 360º synopsis, 2021 - 2032
Chapter 3 Industry Insights
3.1 Industry ecosystem analysis
3.2 Vendor matrix
3.3 Profit margin analysis
3.4 Technology & innovation landscape
3.5 Patent analysis
3.6 Key news and initiatives
3.7 Regulatory landscape
3.8 Impact forces
3.8.1 Growth drivers
3.8.1.1 Increasing importance of consumer insights
3.8.1.2 Rise in social media usage
3.8.1.3 Demand for brand reputation management
3.8.1.4 Integration of ai and machine learning
3.8.1.5 Expansion of digital marketing efforts
3.8.2 Industry pitfalls & challenges
3.8.2.1 Handling data privacy and compliance
3.8.2.2 Managing information overload and noise
3.9 Growth potential analysis
3.10 Porter’s analysis
3.10.1 Supplier power
3.10.2 Buyer power
3.10.3 Threat of new entrants
3.10.4 Threat of substitutes
3.10.5 Industry rivalry
3.11 PESTEL analysis
Chapter 4 Competitive Landscape, 2023
4.1 Introduction
4.2 Company market share analysis
4.3 Competitive positioning matrix
4.4 Strategic outlook matrix
Chapter 5 Market Estimates & Forecast, By Solution Type, 2021 - 2032 (USD billion)
5.1 Key trends
5.2 Social media monitoring
5.3 Social analytics
5.4 Social intelligence
Chapter 6 Market Estimates & Forecast, By Deployment Mode, 2021 - 2032 (USD billion)
6.1 Key trends
6.2 Cloud-based
6.3 On-premises
Chapter 7 Market Estimates & Forecast, By Application, 2021 - 2032 (USD billion)
7.1 Key trends
7.2 Customer experience management
7.3 Competitive intelligence
7.4 Brand management
7.5 Campaign tracking and analysis
7.6 Influencer marketing
Chapter 8 Market Estimates & Forecast, By End-user Industry, 2021 - 2032 (USD billion)
8.1 Key trends
8.2 Retail and E-commerce
8.3 BFSI (Banking, Financial Services, and Insurance)
8.4 Healthcare
8.5 Travel and hospitality
8.6 Telecommunications and IT
8.7 Media and entertainment
8.8 Others
Chapter 9 Market Estimates & Forecast, By Region, 2021 - 2032 (USD billion)
9.1 Key trends
9.2 North America
9.2.1 U.S.
9.2.2 Canada
9.3 Europe
9.3.1 UK
9.3.2 Germany
9.3.3 France
9.3.4 Italy
9.3.5 Spain
9.3.6 Rest of Europe
9.4 Asia Pacific
9.4.1 China
9.4.2 India
9.4.3 Japan
9.4.4 South Korea
9.4.5 ANZ
9.4.6 Rest of Asia Pacific
9.5 Latin America
9.5.1 Brazil
9.5.2 Mexico
9.5.3 Rest of Latin America
9.6 MEA
9.6.1 UAE
9.6.2 South Africa
9.6.3 Saudi Arabia
9.6.4 Rest of MEA
Chapter 10 Company Profiles
10.1 Agorapulse
10.2 Awario
10.3 Brand24
10.4 Brandwatch
10.5 BuzzSumo
10.6 Crimson Hexagon
10.7 CrowdTangle
10.8 Digimind
10.9 Falcon.io
10.10 Hootsuite
10.11 Iconosquare
10.12 Keyhole
10.13 Linkfluence
10.14 Meltwater
10.15 Mention
10.16 NetBase Quid
10.17 Nuvi
10.18 Oktopost
10.19 Reputology
10.20 Socialbakers
10.21 Sprinklr
10.22 Synthesio
10.23 Sysomos
10.24 Talkwalker
10.25 Zoho Social
