Report Content
Chapter 1 Methodology & Scope
1.1 Market scope & definitions
1.2 Research design
1.2.1 Research approach
1.2.2 Data collection methods
1.3 Base estimates & calculations
1.3.1 Base year calculation
1.3.2 Key trends for market estimation
1.4 Forecast model
1.5 Primary research and validation
1.5.1 Primary sources
1.5.2 Data mining sources
Chapter 2 Executive Summary
2.1 Industry 3600 synopsis
Chapter 3 Industry Insights
3.1 Industry ecosystem analysis
3.2 Industry impact forces
3.2.1 Growth drivers
3.2.1.1 Increased awareness of health issues among women
3.2.1.2 Increasing adoption rate of smart wearables coupled with increased internet accessibility
3.2.1.3 Rising prevalence of menstrual disorders
3.2.2 Industry pitfalls & challenges
3.2.2.1 Privacy and data security concerns
3.2.2.2 Accuracy and reliability issues
3.3 Growth potential analysis
3.4 Regulatory landscape
3.5 Technological landscape
3.5.1 Core technologies
3.5.2 Adjacent technologies
3.6 Future market trends
3.7 Porter’s analysis
3.8 PESTEL analysis
Chapter 4 Competitive Landscape, 2023
4.1 Introduction
4.2 Company matrix analysis
4.3 Competitive analysis of major market players
4.4 Competitive positioning matrix
4.5 Strategy dashboard
Chapter 5 Market Estimates and Forecast, By App Platform, 2021 – 2032 ($ Mn)
5.1 Key trends
5.2 Android
5.3 iOS
5.4 Other app platforms
Chapter 6 Market Estimates and Forecast, By Application, 2021 – 2032 ($ Mn)
6.1 Key trends
6.2 Fertility & ovulation management
6.3 Menstrual health management
6.4 Period cycle tracking
Chapter 7 Market Estimates and Forecast, By Age Group, 2021 – 2032 ($ Mn)
7.1 Key trends
7.2 Teens (13-19)
7.3 Young adults (20-29)
7.4 Adults (30-39)
7.5 Older adults (40+)
Chapter 8 Market Estimates and Forecast, By Region, 2021 – 2032 ($ Mn)
8.1 Key trends
8.2 North America
8.2.1 U.S.
8.2.2 Canada
8.3 Europe
8.3.1 Germany
8.3.2 UK
8.3.3 France
8.3.4 Spain
8.3.5 Italy
8.3.6 Netherlands
8.3.7 Rest of Europe
8.4 Asia Pacific
8.4.1 China
8.4.2 Japan
8.4.3 India
8.4.4 Australia
8.4.5 South Korea
8.4.6 Rest of Asia Pacific
8.5 Latin America
8.5.1 Brazil
8.5.2 Mexico
8.5.3 Argentina
8.5.4 Rest of Latin America
8.6 Middle East and Africa
8.6.1 South Africa
8.6.2 Saudi Arabia
8.6.3 UAE
8.6.4 Rest of Middle East and Africa
Chapter 9 Company Profiles
9.1 Biowink GmbH
9.2 Easy@Home Fertility
9.3 Fitbit, Inc.
9.4 Flo Health Inc.
9.5 Glow Inc.
9.6 Joii Limited
9.7 MagicGirl
9.8 Natural Cycles USA Corp
9.9 Ovia Health
9.10 Perigee
9.11 Planned Parenthood
9.12 Procter & Gamble
9.13 Simple Design.Ltd
