Report Content
Chapter 1 Methodology & Scope
1.1 Market scope & definition
1.2 Base estimates & calculations
1.3 Forecast calculation
1.4 Data sources
1.4.1 Primary
1.4.2 Secondary
1.4.2.1 Paid sources
1.4.2.2 Public sources
Chapter 2 Executive Summary
2.1 Industry 3600 synopsis, 2018 - 2032
Chapter 3 Industry Insights
3.1 Industry ecosystem analysis
3.2 Vendor matrix
3.3 Profit margin analysis
3.4 Technology & innovation landscape
3.5 Patent analysis
3.6 Key news and initiatives
3.7 Regulatory landscape
3.8 Impact forces
3.8.1 Growth drivers
3.8.1.1 Increasing demand for high-precision measurement solutions.
3.8.1.2 Growing emphasis on quality control and inspection in manufacturing processes.
3.8.1.3 Advancements in metrology technologies and automation.
3.8.1.4 Expanding applications in industries such as automotive, aerospace, and electronics.
3.8.1.5 Stringent regulatory requirements and standards compliance.
3.8.2 Industry pitfalls & challenges
3.8.2.1 Inaccurate ad placements due to over-reliance on algorithms.
3.8.2.2 Privacy concerns and lack of transparency in data usage.
3.9 Growth potential analysis
3.10 Porter’s analysis
3.10.1 Supplier power
3.10.2 Buyer power
3.10.3 Threat of new entrants
3.10.4 Threat of substitutes
3.10.5 Industry rivalry
3.11 PESTEL analysis
Chapter 4 Competitive Landscape, 2023
4.1 Introduction
4.2 Company market share analysis
4.3 Competitive positioning matrix
4.4 Strategic outlook matrix
Chapter 5 Market Estimates & Forecast, By Deployment, 2018 - 2032 (USD Million)
5.1 Key trends
5.2 Mobile devices
5.3 Desktops
5.4 Digital Billboards
Chapter 6 Market Estimates & Forecast, By Type, 2018 - 2032 (USD Million)
6.1 Key trends
6.2 Activity-based advertising
6.3 Location-based advertising
6.4 Others
Chapter 7 Market Estimates & Forecast, By End-User, 2018 - 2032 (USD Million)
7.1 Key trends
7.2 Consumer goods
7.3 Retail and restaurants
7.4 Telecom and IT
7.5 BFSI
7.6 Media and entertainment
7.7 Transportation & automobile
7.8 Academic & government
7.9 Others
Chapter 8 Market Estimates & Forecast, By Region, 2018 - 2032 (USD Million)
8.1 Key trends
8.2 North America
8.2.1 U.S.
8.2.2 Canada
8.3 Europe
8.3.1 UK
8.3.2 Germany
8.3.3 France
8.3.4 Italy
8.3.5 Spain
8.3.6 Rest of Europe
8.4 Asia Pacific
8.4.1 China
8.4.2 India
8.4.3 Japan
8.4.4 South Korea
8.4.5 ANZ
8.4.6 Rest of Asia Pacific
8.5 Latin America
8.5.1 Brazil
8.5.2 Mexico
8.5.3 Rest of Latin America
8.6 MEA
8.6.1 UAE
8.6.2 South Africa
8.6.3 Saudi Arabia
8.6.4 Rest of MEA
Chapter 9 Company Profiles
9.1 Alphabet Inc. (Google)
9.2 Facebook, Inc.
9.3 Microsoft Corporation
9.4 Amazon.com, Inc.
9.5 Verizon Media (formerly Oath Inc.)
9.6 Taboola
9.7 Outbrain Inc.
9.8 Media.net
9.9 Yahoo! Inc.
9.10 Adobe Inc.
9.11 Twitter, Inc.
9.12 Baidu, Inc.
9.13 LinkedIn Corporation
9.14 Bidtellect, Inc.
9.15 PubMatic, Inc.
9.16 OpenX Technologies, Inc.
9.17 Sovrn Holdings, Inc.
9.18 Index Exchange, Inc.
9.19 GumGum, Inc.
9.20 TripleLift, Inc.
