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The waterborne coating additives industry is witnessing significant growth driven by several key trends. Environmental regulations and consumer preferences for eco-friendly products have spurred the demand for waterborne coatings, leading to increased usage of additives to enhance performance and sustainability. Additives such as dispersants, rheology modifiers, and wetting agents are being extensively employed to improve coating properties like viscosity control, pigment dispersion, and surface wetting, thereby enhancing application efficiency and end-product quality. Moreover, the growing focus on reducing volatile organic compound (VOC) emissions is encouraging manufacturers to develop innovative additives that contribute to lower VOC levels while maintaining performance standards.
Additionally, technological advancements in the formulation of waterborne coating additives are shaping the market landscape. Manufacturers are investing in research and development activities to introduce novel additives with improved functionality and compatibility with various coating systems. Nanotechnology is emerging as a promising area, enabling the development of nano-additives that offer superior performance in terms of durability, scratch resistance, and UV protection. Furthermore, the rising demand for sustainable coatings in industries such as automotive, construction, and furniture is driving the adoption of bio-based additives derived from renewable sources, aligning with the global shift towards greener solutions. Overall, these trends are poised to drive continued growth and innovation in the market in the foreseeable future.
Wetting agent segment accounted for USD 0.7 Billion in 2023 and is set to gain traction through 2032, owing to the essential role of these agents in improving coating properties and application efficiency.
Global market size for waterborne coating additives was valued at around USD 4.6 billion in 2023 and is anticipated to register a CAGR of over 6.1% between 2024 and 2032, driven by the growing emphasis on sustainable practices and eco-friendly products in industries such as construction, automotive, and packaging.
Akzo Nobel NV, ALLNEX NETHERLANDS B.V., BASF SE, BELAMI FINE CHEMICALS PVT. LTD., ALTANA, Evonik Industries AG, Dow, Harmony Additive Pvt. Ltd., Troy Corporation, KaMin LLC. / CADAM, The Lubrizol Corporation, Kusumoto Chemicals, Ltd., Laviosa Chimica Mineraria SpA, Radiant Chemicals are some of the major industry contenders.
North America market generated a revenue of USD 1.5 Billion in 2023 and is set to gain traction through 2032, attributed to stringent environmental regulations in the region which has propelled the shift towards eco-friendly coating solutions.