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Daimler AG and Volvo Group hold a significant market share in the tour buses industry. Daimler AG embraces digitalization and connectivity solutions to enhance the functionality and value proposition of its tour buses. The company integrates advanced onboard technologies, such as digital displays, multimedia entertainment systems, and telematics platforms (e.g., Mercedes PRO Connect), to provide passengers with a seamless and immersive travel experience while enabling operators to optimize fleet management and performance monitoring.
Volvo Buses focuses on innovation and technological advancement to differentiate its products and stay competitive in the market. The company invests in research and development to introduce new features, such as advanced safety systems, eco-friendly drivetrains (e.g., electric and hybrid propulsion), and connectivity solutions enhancing the value proposition for customers.
Major players operating in the market are:
The tour buses market was valued at USD 30.6 billion in 2023 and will grow at over 7.5% CAGR between 2024 and 2032, due to increasing launches of new tour bus services by leading organizations.
The internal combustion engine (ICE) propulsion segment accounted for 80% of the tour buses market share in 2023 and will exceed USD 41 billion by 2032, owing to its reliability, range, and affordability.
Asia Pacific market held a revenue share of 43% in 2023 and will grow rapidly till 2032, owing to its diverse landscapes, rich cultural heritage, and booming adventure tourism industry.
lexander Dennis Limited (ADL), BYD Company Limited, Daimler AG (Mercedes-Benz), Gillig Corporation, MAN Truck & Bus, Marcopolo S.A, VDL Groep, Volvo Group, and Yutong Group among others.