Recreational Vehicle Parks Market Size - By Park (RV Parks, Tent Camps, Glamping Sites) By Ownership (Public Parks, Private Parks, Non-profit Parks), By Amenities & Services, By Age Group, By Revenue Model, By End User & Forecast, 2024 - 2032

Recreational Vehicle Parks Market Size

Recreational Vehicle Parks Market was valued at USD 7.3 billion in 2023 and is estimated to register a CAGR of over 5.2% between 2024 and 2032. The growing popularity of recreational vehicle (RV) travel is significantly driving the market growth. Increasingly, individuals are opting for RV travel due to its flexibility and cost-effectiveness in exploring various destinations.
 

Technological advancements have significantly enhanced the comfort, efficiency, and accessibility of RVs, driving the growth of the RV parks market. Modern RVs now feature solar panels, smart home systems, and improved fuel efficiency, making them more attractive to a wider audience. These innovations appeal to tech-savvy travelers and those seeking off-grid or eco-friendly travel experiences. As RVs become more self-sufficient, the demand for specialized RV parks with appropriate hookups and amenities has increased. In response, parks are adapting by offering advanced services such as high-speed Wi-Fi, electric vehicle (EV) charging stations, and green energy options. This tech-driven evolution in RVs is boosting the demand for parks that cater to modern, tech-oriented travelers.

Operating an RV park entails significant ongoing expenses, particularly for infrastructure and amenities. These costs include maintaining roads, utility hookups (electricity, water, sewage), recreational facilities, and common areas. Over time, wear and tear on these facilities necessitate substantial repair and replacement expenditures. As customer expectations increase, parks must upgrade their amenities to remain competitive, further escalating costs. Compliance with environmental regulations, such as wastewater management, also demands investment in specialized infrastructure.
 

For smaller or independently owned parks, these financial burdens can be particularly onerous, affecting profitability. The challenge lies in balancing the need for continuous infrastructure investment with the financial realities of park operations, especially in regions with lower visitor volumes or during economic downturns. Successfully managing these factors is crucial for the long-term sustainability and profitability of RV parks.
 

Recreational Vehicle Parks Market Trends

Technology is increasingly shaping the RV parks market, with a focus on enhancing customer experiences. Numerous parks are implementing online reservation systems, mobile navigation apps, and digital check-ins to streamline operations and minimize contact. High-speed Wi-Fi, smart hookups, and EV charging stations are becoming standard features, catering to tech-savvy travelers.
 

Additionally, parks are leveraging data analytics to gain insights into visitor preferences and optimize services. This technological integration not only enhances convenience for RV travelers but also improves operational efficiency for park operators, enabling them to attract a broader audience, including younger generations. In conclusion, the adoption of advanced technologies is pivotal in driving growth and competitiveness in the market.
 

Recreational Vehicle Parks Market Analysis

Based on park, the RV parks segment was worth over USD 3.9 billion in 2023, driven by the increasing popularity of RV travel and a rise in RV ownership. As more individuals opt for RVs for their vacations, the demand for diverse park options that cater to various needs and preferences is growing. Expansion efforts focus on both increasing the number of parks and enhancing existing ones with upgraded facilities and improved amenities.
 

Based on the ownership, the private parks segment is expected to cross over USD 7.9 billion by 2032. Private RV parks are increasingly enhancing their luxury offerings. Amenities such as private cabanas, gourmet dining, spa services, and upscale recreational facilities are becoming standard. Catering to affluent travelers, these luxury parks are investing in high-end infrastructure and services, creating a resort-like atmosphere that rivals traditional luxury accommodations.
 

Additionally, many private parks are offering larger, more secluded sites to provide guests with a more private experience. This focus on security and privacy addresses consumer concerns about safety and comfort, particularly given the increased interest in remote and off-the-beaten-path travel destinations.
 

North America region dominated the 47%  share of the recreational vehicle parks market in 2023. In North America, particularly in the U.S. and Canada, RV travel is a cultural mainstay. The region's substantial number of RV owners and extensive network of RV parks significantly drive market growth. This culture benefits from comprehensive road networks, favourable camping regulations, and a strong tradition of outdoor recreation. The appeal of RV travel is further enhanced by its flexibility, cost-effectiveness, and the ability to travel with home-like comforts.
 

In Europe, there is a growing trend towards outdoor and nature-based tourism. European travellers increasingly seek experiences that connect them with nature, and RV travel provides a flexible and immersive way to explore various landscapes, from rural areas to coastal regions. This rising interest boosts demand for RV parks, which offer access to natural attractions along with essential amenities. Countries such as Germany, France, and the UK are experiencing increased utilization of RV parks due to this trend, as travellers seek both relaxation and adventure.
 

In the Asia-Pacific region, countries are investing in expanding tourism infrastructure to attract more international and domestic passengers. This includes developing RV parks and campgrounds to meet the growing demand for alternative accommodations. Governments and private entities are enhancing facilities, improving amenities, and integrating RV parks into broader tourism strategies. This expansion aims to diversify tourism options, stimulate local economies, and accommodate the increasing number of RV travellers exploring diverse and scenic destinations.
 

Recreational Vehicle Parks Market Share

KOA and Westgate Resorts are the prominent players in the market holding approximately 12% of the market share. KOA operates over 500 locations across the U.S. and Canada, offering extensive coverage for RV travellers. This expansive network enables KOA to provide consistent and recognizable services throughout North America. KOA parks feature recreational facilities such as swimming pools, playgrounds, bike rentals, and organized family activities. Additionally, KOA parks offer Wi-Fi, convenience stores, laundry facilities, and various organized events. Many locations also include pet-friendly options.
 

Westgate Resorts offers high-end RV park options with premium amenities. Their RV parks feature spacious, private lots, full hookups, and upscale surroundings. Westgate’s RV parks provide concierge services to assist guests with reservations, activity planning, and other needs. Westgate Resorts focuses on prime locations that offer attractive natural surroundings and convenient access to local attractions, enhancing the overall travel experience.
 

Recreational Vehicle Parks Market Companies

Major players operating in the recreational vehicle parks industry are:

• KOA
• Sun Communities, Inc.
• Westgate Resorts
• Jellystone Park
• Riverside RV Parks and Resorts
• Discovery Parks Pvt. Ltd.
• Camp Florida
   

Recreational Vehicle Parks Industry News

• In June 2024, Pathfinder Ventures, Inc. acquired an RV resort in Alberta with over 200 RV sites. Covering 48 acres, this park is projected to generate an annual net operating income (NOI) exceeding $1 million. It currently offers 187 year-round sites and 28 seasonal sites. Additionally, there are significant expansion opportunities, with the potential to add over 166 sites, increasing the total capacity to approximately 400 RV sites.
   
• In April 2024, KOA unveiled a new USD 11 million campground and resort at Morgantown. The park will include a lodge, 148 spaces for recreational vehicles, four cabins, and four tent sites. Campers will have access to water, electricity, Wi-Fi, and all available park activities during their stay.
   

This recreational vehicle parks market research report includes in-depth coverage of the industry with estimates & forecasts in terms of revenue (USD Billion) from 2021 to 2032, for the following segments:

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Market, By Park

• RV Parks
• Tent camps
• Glamping sites

Market, By Ownership

• Public parks
• Private parks
• Non-profit parks

Market, By Age Group

• Baby Boomers (55+ years)
• Generation X (40-54 years)
• Millennials (25-39 years)

Market, By Amenities & Services

• Basic
• Mid-range
• Luxury
• Specialized

Market, By Revenue Model

• Entry-fee based
• Subscription-based
• Free entry

Market, By End User

• Family
• Groups
• Individuals

The above information is provided for the following regions and countries:

• North America
  • U.S.
  • Canada
• Europe
  • UK
  • Germany
  • France
  • Italy
  • Spain
  • Nordics
  • Rest of Europe
• Asia Pacific
  • China
  • India
  • Japan
  • South Korea
  • ANZ
  • Southeast Asia
  • Rest of Asia Pacific

• Latin America
  • Brazil
  • Mexico
  • Argentina
  • Rest of Latin America

• MEA
  • South Africa
  • Saudi Arabia
  • UAE
  • Rest of MEA