Orange Extract Market Size - By Form (Powder, Liquid), End User (Food & Beverages, Cosmetics, Pharmaceuticals), Distribution Channel (Supermarket/Hypermarket, Convenience Stores, Specialty Stores, Online Sales Channel), Nature & Forecast, 2024 – 2032

Orange Extract Market Size

Orange Extract Market size was valued at USD 624.8 million in 2023 and is anticipated to register a CAGR of over 6% between 2024 and 2032, due to increasing consumer interest in natural flavors, rising demand for functional ingredients, and the versatility of orange extract in various industries. The market had been witnessing growth driven by the food and beverage sector, particularly in the production of juices, bakery products, confectionery, and alcoholic beverages.
 

Additionally, the cosmetic and personal care industry had also shown a growing inclination towards using orange extract in skincare, haircare, and aromatherapy products due to its perceived benefits and pleasant fragrance. Factors such as the rising trend of clean-label products and the emphasis on natural ingredients were contributing to the surge in demand for orange extract.
 

Companies had been focusing on product innovation, diversification, and geographical expansions to capture a larger market share. However, challenges such as fluctuations in raw material prices, variations in orange harvests, and regulatory issues related to quality standards and certifications were notable factors affecting market growth. The market outlook appeared optimistic, with the potential for continued expansion, driven by evolving consumer preferences and the ongoing pursuit of healthier and more natural alternatives across various industries.
 

Orange Extract Market Trends

The increasing demand for natural and clean-label products, leading to a surge in the use of orange extract as a natural flavoring agent in various industries, including food and beverages, cosmetics, and pharmaceuticals. Moreover, there was a noticeable shift toward healthier lifestyles, driving the consumption of functional foods and beverages, where orange extract found its place due to its high vitamin C content and antioxidant properties. Additionally, product diversification and innovation were prevalent trends, with manufacturers exploring new formulations, blends, and applications of orange extract to cater to diverse consumer needs.

The cosmetic and personal care industry also witnessed a growing inclination toward incorporating orange extract into skincare and haircare products due to its perceived benefits for skin health and fragrance. Furthermore, sustainability and eco-consciousness were gaining momentum, influencing sourcing practices and production methods within the orange extract market, with an increasing focus on environmentally friendly and ethically sourced ingredients. These trends collectively indicated a promising trajectory for the market, highlighting the importance of natural ingredients, innovation, health consciousness, and sustainability in driving its growth and market positioning.
 

Orange Extract Market Analysis

Based on form, The liquid form segment, encompassing orange extract in liquid state or concentrated solutions, held a substantial market share of USD 194 million in 2023, owing to its versatility and ease of use across various industries. Liquid orange extract found extensive applications in beverages, baked goods, confectionery, and the cosmetic industry due to its convenience in blending, flavor consistency, and quick integration into different formulations. On the other hand, while the powder form of orange extract had a smaller market share, it was gaining traction, particularly in applications where water content needed to be minimized, thus offering a longer shelf life and better stability.
 

The powder form's popularity was noticeable in segments such as supplements, powdered drink mixes, and certain bakery products where the dry form provided handling ease and enhanced shelf stability. Both forms had their respective strengths and were being utilized based on the specific needs of end-users within the food, beverage, and other relevant industries. The liquid form's dominance was attributed to its widespread applicability, while the powder form's growth was propelled by its advantages in certain niche applications and increasing demand for products with extended shelf life and convenience.
 

Based on nature, The conventional orange extract market recorded 59.3% of the revenue share in 2023, due to its widespread availability, established supply chains, and lower production costs. Conventional orange extracts were widely used across diverse industries, including food and beverages, cosmetics, and pharmaceuticals, primarily because of their relatively lower price point and larger-scale production capabilities.
 

However, the organic segment, although smaller in market share, was experiencing notable growth and gaining consumer attention. This growth was propelled by an increasing demand for natural, pesticide-free, and sustainably sourced products. Organic orange extract appealed to consumers seeking healthier and environmentally friendly options, driving its adoption in organic food products, natural cosmetics, and wellness-oriented segments. The rising consumer consciousness regarding health, sustainability, and environmental concerns had contributed to the expanding market share of organic orange extract.
 

Based on end use, The food & beverages sector registered over 64.3% of the orange extract market share in 2023, driven by its extensive use as a flavoring agent in juices, bakery products, confectionery, and alcoholic beverages. This segment capitalized on the extract's ability to enhance taste and aroma, meeting consumer preferences for natural flavors in food products. In the cosmetics industry, orange extract found applications in skincare, haircare, and aromatherapy products due to its perceived benefits for skin health and its refreshing fragrance, contributing to a notable but smaller market share.
 

Moreover, the pharmaceutical sector utilized orange extract for its potential health benefits, including high vitamin C content and antioxidant properties, incorporating it into nutritional supplements and medicinal formulations, representing another fraction of the orange extract market share. Additionally, orange extract had applications in various other industries such as household products, where it was used for its scent and cleaning properties, contributing to the miscellaneous category. While these segments delineated the primary areas of application for orange extract, shifts in consumer preferences, technological advancements, and evolving market dynamics might have influenced the market share distribution among these end-user segments.
 

Based on distribution channel, supermarkets and hypermarkets segment accounted for 31.3% of the orange extract market share in 2023, attributed to their wide reach, offering diverse product ranges, and attracting substantial consumer foot traffic. These retail giants provided a platform for various brands of orange extract to reach a broad customer base. Convenience stores, though holding a smaller market share compared to supermarkets, catered to consumers seeking quick and easily accessible purchases, often stocking a selection of popular orange extract brands.
 

Specialty stores, focusing on specific product categories like gourmet foods or health and wellness, held a niche market share for orange extract, attracting consumers looking for unique or high-quality extracts. The online sales channel for orange extract was experiencing growth, capitalizing on the increasing trend of e-commerce and offering consumers the convenience of purchasing from a wide range of brands and product varieties from the comfort of their homes. While supermarkets and hypermarkets dominated the distribution landscape, the online sales channel was steadily gaining traction due to its convenience and the ability to reach a larger audience.
 

North America orange extract market size dominated around USD 214.2 million in 2023. The U.S. market dominated due to several factors, including the country's robust food and beverage sector, consumer preference for natural flavors, and the widespread application of orange extract across various industries. In the U.S., the food and beverage industry extensively utilized orange extract as a natural flavoring agent in juices, baked goods, desserts, and a wide array of processed foods.
 

Moreover, the growing trend toward natural and healthier ingredients further fueled the demand for orange extract in the region. The cosmetic and personal care industry in the U.S. also contributed to the market share, incorporating orange extract into skincare, haircare, and aromatherapy products due to its perceived benefits and pleasant fragrance. Additionally, the pharmaceutical sector utilized orange extract in dietary supplements and medicinal formulations. The U.S. market's dominance was also supported by an advanced retail landscape and strong distribution networks, allowing for widespread availability of orange extract products across various retail channels.
 

Orange Extract Market Share

The orange extract industry is moderately fragmented, with a mix of large global players, regional players, and niche companies. The top five companies (Citromax S.A.C.I., Lionel Hitchen (Essential Oils) Ltd., McCormick & Company, Inc., Döhler GmbH, Southern Flavoring Company, Inc.) likely hold around 40-45% of the market share, leaving the remaining majority of smaller players catering to specific regions, product types, or customer segments. Competition is intense, with companies employing various strategies like bulk discounts, loyalty programs, and contract agreements to secure market share. Offering differentiated products for specific soil types or crops allows for premium pricing strategies.
 

Orange Extract Market Companies

Major companies operating in the orange extract industry include:

• Citromax S.A.C.I.
• Lionel Hitchen (Essential Oils) Ltd.
• McCormick & Company, Inc.
• Dohler GmbH
• Southern Flavoring Company, Inc.
• Lionel Hitchen (Europe) Ltd.
• Nielsen-Massey Vanillas, Inc.
• Bickford Flavors (United States)
• Shaanxi Guanjie Technology Co., Ltd.
• Firmenich SA
• Takasago International Corporation
   

Orange Extract Industry News

• In December,2023 Döhler, leading global producer, marketer and provider of technology-driven natural ingredients, ingredient systems and integrated solutions for the food, beverage and life science & nutrition industry has acquired Frikos, a Serbian company renowned for its expertise in premium quality freeze-dried fruits. This acquisition marks a significant step in enhancing Döhler's strategic product portfolio, particularly around organic red berries.
   
• In July 2023, Döhler, a global producer, marketer and provider of technology-driven natural ingredients, ingredient systems and integrated solutions announces the acquisition of SVZ, subject to regulatory approval. This strengthens Döhler's portfolio of natural red fruit and vegetable ingredients and its global market presence, expanding the operations in the USA and Japan.
   

The orange extract market research report includes in-depth coverage of the industry, with estimates & forecast in terms of revenue and volume (USD Million) (Kilo Tons) from 2018 to 2032, for the following segments:

Click here to Buy Section of this Report

Market, By Form

• Powder
• Liquid

Market, By Nature

• Organic
• Conventional

Market, By End Use

• Food & Beverages
• Cosmetics
• Pharmaceuticals
• Others

Market, By Distribution Channel

• Supermarket/Hypermarket
• Convenience Stores
• Specialty Stores
• Online Sales Channel

The above information has been provided for the following regions and countries:

• North America
  • U.S.
  • Canada
• Europe
  • UK
  • Germany
  • France
  • Italy
  • Spain
  • Russia
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Malaysia        
  • Indonesia 
• Latin America
  • Brazil
  • Mexico
  • Argentina 
• MEA
  • Saudi Arabia
  • UAE
  • South Africa