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The nail care products industry is fragmented, with several regional companies operating on a global scale. Together these companies hold a market share of 10%-15% of the total market. Companies continuously innovate with new formulations and technologies including developing long-lasting, quick-drying, and multifunctional nail care products. To cater to diverse consumer preferences, companies often expand their product lines to include different types of nail polishes, treatments, and tools. This diversification helps attract a broader audience and meet varying needs.
Major players operating in the nail care products industry are:
L'Or
North America nail care products industry is set to record a CAGR of 5% through 2032, due to rising consumer awareness, social media influence, and increased at-home nail care practices.
The nail polish segment in the nail care products industry was worth USD 9.2 billion in 2023 and will record at 5.3% CAGR through 2032, due to the continuous innovation in nail polish formulations.
The nail care products industry was valued at USD 22.5 billion in 2023 and is anticipated to witness a 5.1% CAGR between 2024 and 2032 bolstered by a rising focus on personal grooming and beauty.