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Major companies operating in the loyalty management industry are:
These companies focus on enhancing and diversifying their portfolio of loyalty management solutions. This involves developing new features, modules, or specialized offerings to cater to specific industries or client needs.
Kognitiv Corporation, Tibco Software Inc., Oracle Corporation, Comarch SA, Salesforce Inc., SAP SE, and Epsilon.
North America loyalty management market was over 33% in 2023, propelled by advancements in technology that enable the prediction of consumer behavior.
The retail & consumer goods segment held a market share of 22% in 2023, due to the proliferation of online shopping platforms that has provided retailers the opportunity to implement and expand digital loyalty programs.
The market size of loyalty management USD 9.8 billion in 2023 and is set to observe over 20% CAGR between 2024 and 2032, backed by the rising demand for enhanced customer experiences.