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The key players operating in the market are Accrol Group Holdings PLC, Clearwater Paper Corporation, Kimberly-Clark Corporation, Koch Industries Inc., Procter & Gamble Co., Sofidel Group SPA, WEPA Professional GmbH all together comprises a market share of 15 - 20% in 2023. The market is fragmented as the market consists of many players and due to the variety of products, distribution channels, and regional players. Kitchen towels are available through various channels, including supermarkets, discount stores, online retailers, specialty kitchenware stores, and wholesale distributors. This allows for smaller players to reach consumers.
Major players operating in the kitchen towel industry include:
Asia Pacific kitchen towel industry held 34.1% share in 2023 and is expected to register a commendable CAGR from 2024-2032 due to the region's vast population generating substantial demand for household products, including kitchen towels.
The microfiber towels segment recorded USD 1.5 billion in 2023 and is expected to register an appreciable CAGR from 2024-2032 due to being highly absorbent and durable, making them ideal for various kitchen tasks.
Kitchen towel market size was USD 3.2 billion in 2023 and is expected to register 5.5% CAGR from 2024-2032 owing to consumers increasingly seeking kitchen towels made from eco-friendly materials such as recycled fibers or bamboo worldwide.
Marcal Manufacturing LLC, Mets