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The rise in sustainable packaging solutions and expanding consumer market and regulatory compliances has propelled the adoption of biodegradable materials, recyclable packaging options, and innovations in eco-friendly designs for packaging. F&B firms are concentrating on decreasing their ecological footprints, thus enhancing their brand reputation via sustainable practices integrated throughout the packaging processes.
With new technologies, fresh food packaging is finding its way in the market. Innovations such as these are changing the industry from RFID tags that track the journey of products and QR codes, which provide information concerning where a particular food came from and how fresh it is. Smart packages help in managing the shelf life better, thereby reducing food wastage while providing customers with more transparency as well as assurance over safety & quality of their meals. By enhancing trust with consumers, this trend also contributes to increased supply chain efficiency.